Sohail Ahmed Khatri

www.kilogram.com

Key Responsibilities:
• Developed kilogram.com e-Commerce marketplace.
• Drive sustainable and profitable growth for kilogram.com.
• Ideate and execute long term growth plans that scale across all digital touchpoints.
• Improve CRM strategy to acquire new customers, retain existing and have robust targeting and segmentation strategies.
• Own performance marketing channel strategies including affiliate marketing, SEO, SEM and Paid Search.
• Lead partnership with cross functional stakeholders in order to influence and drive change.
• Oversee channel businesses and relationships with online retailer business partners.
• Build strong relationships with internal and external stakeholders.
• Negotiate with retail partners to secure innovative and increased brand exposures across the Retailer’s digital customer touchpoint offerings.
• Identify opportunities to build and drive both brand.
• Oversee and ensure new programs/content growth through implementation of special programs, customer acquisition and retention, and online marketing.
• Monitor Online business performance to achieve fiscal sales goals, tracking overall accounts monthly sales targets.
• Responsible for fiscal management that generally anticipates operating within the approved budget, ensures maximum resource utilization, and maintenance of the organization in a positive financial position.
• Responsible for making decisions to fulfill the mission and success of the organization.
• Develop strategic plan & implementation & create culture of the organization.
• Planning and operation of annual budget.
• Report to and work closely with the Board of Directors to seek their involvement in policy decisions, fundraising and to increase the overall visibility of the organization.
• Supervise, collaborate with organization staff.
• Serve as kilogram.com’s primary spokesperson to the organization’s constituents, the media and the general public.
• Establish and maintain relationships with various organizations and utilize those relationships to strategically enhance kilogram.com’s Mission.
• Oversee marketing and other communications efforts.
• Review and approve contracts for services.

Highlights
• Spearheaded marketing & promotional projects for Jewelry retail industry within time and financial constraints. Conducted feasibility analysis, established SOPs, documented processes, set operational strategy and administered sales training.
• Produced & import new marketing materials along with tools from local & International vendors.
• Developed effective centralize Business system in business operation & implemented marketing strategies to improve Sales outlets / branches.
• Develop & promote online social media advertisement to promote sales.
• Construct, resource allocation & Integration of new Jewelry Stores within deadlines and budget.
• Working with stakeholders including marketing & PR to ensure GO event execution.
Key Responsibilities:
• Develop various programs for organizational needs and to capitalize on new potential products.
• Formulate seasonal Sales discount policies.
• Plan & implement the BTL promotional strategies for Jewelry retail business.
• Established relationship with financial institutes to avail financial facilities for business development.
• Develop business growth by expansion of new Jewelry retail outlets & create SOP’s.
• Produced and imported various resources from international market for business.
• Manage & follow-up ongoing dialogues & dispute with all the business stacks.
• Administrate & improve company policy & manpower rights.
• Build strategic relationship with business partners.
• Manage insurance facilities for company’s employee.
• Plan, implement the Retail Barcode Software which covers (ERP, POS, CRM, Promotional & e-commerce modules)

• Directed strategy towards the profitable growth in auto transportation & logistic sector for the company’s marketing & monetary objectives.
• Performed suitable planning and monetary control systems for the betterment of company’s business.
• Developed strategic operational plans that reflect the longer-term objectives and priorities for company’s resources & goals.
• Reinforced the operational performance of the company.
• Provided meaningful business stacks & resources to operational department.
• Designed & developed work strategy for maintenance department which reflected low cost.
• Managed operational and financial outcomes against plans and budgets.
• Executed beneficial action in crucial situation and advised the CEO of significant changes.
• Performed routine ongoing dialogue & reporting for company’s strategy with CEO.
• Represented & established business contracts of major automobile customers and professional associations like Samaco, Toyota, Haji Husain Ali Raza, etc.
Developed various programs & services for auto-transport sector and content of work within budget and measures.
• Formulate and implemented company policy fruitfully.

• Supervise Documentation, Custom, Shipping, Port and Account departments.
• Supervise client’s securities (IB/PDC, container deposits).
• Contact with Custom officials / attend hearing regarding import consignment.
• Supervise DTRE / Quota issues with coordination of Custom department.
• Contact with clients & support import related concern with combination of departmental coordination.
• Keep engage all departments to follow-up every consignment imports clearance status and update client by daily status.
• Manage all import consignments for clearance.
• Managed all Responsibilities of Departmental issues.
• Manage payment accounts / exposure of every client.

• Correspondence with suppliers for import & Financial issues (eg. Toshiba, RISO, Kodak, SANYO, Carestream, NEC ).
• Manage orders, LC, Insurance, Shipment, Guarantees, etc
• Correspondence with banks for Issuance, Negotiation of usance, Sight L/Cs (Foreign & Inland) on F.O.B & CFR Basis.
• Co-ordination with clearing agents & Shipping Companies/forwarder for bulk, LCL & FCL cargoes.
• Correspondence & Manage Financial issues with Banks.
• Manage payment methods like DP, DA, CAD, TT.
• Dealing with Banks for arrangements of FIM/FATR, Morabaha & Demand Finance Facility.
• Dealing Pleading of consignment goods.
• Arrange / Manage Bank Guarantees.
• Manage company / staff vehicles (Leasing, Tax payment, Insurance, etc).
• Managing day by day import status from Order to Import Landed Costing (for domestic sale).
• Ability to motivate coworkers & clerical staff.
• Awareness of data protection issues.
• Prepare every consignment Import Landed Cost Sheet.
• Product importing experience (eg. Toshiba Copier, Toshiba Notebook, Toshiba Projector, SANYO Projector, NEC PABX, NEC Desktop, Kodak Paper & Chemical, Carestream Health Care products (DVB Films, Chemical, Cassettes, Medical Equipment etc).
Other Tasks
• Prepared various import monthly forecasts with Product Manager.
• Arrange / Prepare Cash Back Support documents, Co-ad documents for (Toshiba, RISO, SANYO, Carestream, etc).
• Corresponding with Branches regarding (imports, car Purchase / lease, Domestic Customer, Bank related issue such as Bank Guarantee etc).
Technical Tasks
• Excellent command in various computers applications. Manage departmental IT level issues.

• Maintained and improved contact bridge with different parties related Export / Import issues.
• Composed Proforma Invoice for export Parties.
• Followed up export party’s payment receivable and maintain payment terms (TT/ LC / Credit Balance).
• After Payment confirmation arrange shipping documents for export parties like ( Invoice, Packing list).
• Arrange shipping arrangements and provide Packing list to shipping line / Air Line / Courier / forwarder & get acquire B/L OR AWB.
• Manage shipment ready according to Packing list / AWB / BL for export.
• Followed up customers DTRE / Bond issues with custom authorities.
• Have export experience of spices (Masala) of M/s. Sanfaz (Pvt.) Ltd. from Export Processing Zone (EPZ).
• Have export experience of motorbikes of M/s. Atlas Honda Ltd. (CD 100 / CG 125) to Sri Lanka.
• Have export experience of products like Jute, Rice, Health Care Machines, Warranty Parts, textile, etc
• Followed up on going jobs for various customer’s consignment for documentation, clearing, wharfing, shipping and related issues.
• Provided training to other staff for Online CARE & Bill of Entry software.
• Compiled customer’s weekly import statistical returns for top management.
• Written various agendas’ minutes and reports.
• Regulated queries from members of the public (Custom, Shed Appraisal, shipping line etc).
• Tracked Govt. web sites for various import / export notification and updates.
• Tracked Shipping web sites / shipping agents for import & export updates.
• Supported implementation of new technology’s in company.
• Supported to resolve the issue in internet & networking by ISP.

• It was contract based NIC data entry project by National Database & Registration Authority (NADRA) in which my role was data entry and check the accuracy of data as per given documents.

• Posting and processing journal entries to ensure all business transactions are recorded
• Updating accounts receivable and issue invoices
• Updating accounts payable and perform reconciliations

Created graphical and designing work by using Photoshop 5, Corel draw 9, Page maker, inpageurdu & other Microsoft Software as freelancer.

Work as a salesman for 6 months in Computer shop