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Soubhan ZINOUNE, CEO

Soubhan ZINOUNE

CEO·Avon Cosmetics

France

Master's degree, Entrepreneurship

Work experience

Total years of experience: 5 years, 11 months

CEO

September 2011 - February 2013

Avon Cosmetics

France

September 2011 - February 2013

International Cosmetics Group - Country Manager (Paris, France)
•Leading a team of 150 employees and 15, 000 Sales Representatives generating a revenue of 50 k€
oChampioned a turnaround plan to drive sales growth from a negative (-5%) to a positive trend (+10%)
oDeployed Field Fundamentals and launched new high growth initiatives (e.g. restructuring, telemarketing)
oLed, mobilized and developed the sales force and employees around growth actions
•Driving efficiencies to deliver +500 bp improvement on operating profit
oTransformed the operational processes through an in-depth analysis of the current processes
oImplemented new processes to report and follow-up efficiencies of newly implemented initiatives

Company industry:
Personal Care Centers
Job role:
Management

Business Development

September 2007 - May 2009

Sodexo

France

September 2007 - May 2009

Sodexo Europe - Strategy Dpt - Strategy & Performance Senior Manager (Paris, France)
• Performance Management and turnaround
o Championed a turnaround plan to improve Sodexo France's EBIT by €15 m in 1 year (€1.5 bn. sales)
o Recommended to Group CEO and Regional CEO, divestment, spin-offs and diversification initiatives at European level, based on financial, economic and geopolitical analysis
• Business Development
o Designed and implemented a business plan for Sodexo Russia from a €50 m business to over €350 m
o Developed complementary Group offerings such as the Integrated Facilities Management offer
Sodexo Group - Group Strategic Planning Dpt - Group Strategic Manager (Paris, France)
• Strategic Planning
o Rolled-out a new strategic planning process to ensure alignment between Strategy & Finance functions
o Designed strategic plans and monitored their implementations together with Business Units
• Business Development and M&A
o Presented strategic and financial plans, including M&As, for some of the BRIC markets to Group CEO
o Participated in the kick-off of the new operations, including the selection of suppliers and logistics, the recruitment of management positions and the marketing of the operations

Company industry:
Hospitality & Accomodation
Job role:
Sales

Business Development

January 2005 - August 2007

Lafarge

Switzerland

January 2005 - August 2007

Lafarge Cementia Trading: Strategy & Business Development Manager (Zurich, Switzerland)
• Business development
o Directed industry analysis and formulated strategies in developing markets (i.e. specific focus on Africa)
o Negotiated trading agreements with importers, reaching up to €30 m, mostly in developing markets and implemented the newly signed deals by securing cement sources and chartering vessels
• Corporate Strategy and turnaround
o Recommended import/export strategies for the Group, together with the Strategy SVP
o Conceived trading strategies for Cementia BUs to improve growth and/or performance

Company industry:
Construction & Building
Job role:
Sales

Education

INSEAD MBA

July 2010

July 2010

Master's degree, Entrepreneurship

Singapore

GPA (point): 3.5 out of 4

GPA (point): 3.5 out of 4

INSEAD MBA, Singapore and Fontainebleau Campuses (GMAT: 740)

Concordia University

May 2004

May 2004

Master's degree, Marketing

Canada

Concordia University, Montreal. Master's degree in Marketing.

Ecole des Mines

August 2003

August 2003

Master's degree, Engineering

France

Ecole des Mines, Douai. Master's degree in Engineering.

Skills

Team Management
Expert
Team Management
Expert
Finance Sector
Expert
Finance Sector
Expert
Quality Analysis
Expert
Quality Analysis
Expert
Microsoft Office
Expert
Microsoft Office
Expert
General Business Administration
Expert
General Business Administration
Expert
Business Development
Expert
Business Development
Expert
Team Management
Expert
Team Management
Expert
Finance Sector
Expert
Finance Sector
Expert
Quality Analysis
Expert
Quality Analysis
Expert
Microsoft Office
Expert
Microsoft Office
Expert
General Business Administration
Expert
General Business Administration
Expert

Languages

Arabic

Intermediate

English

Expert

French

Expert

Spanish

Expert

Memberships

of INSEAD Africa Club, composed of more than 40 MBA students

President

September 2009