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Soukaina  Dahnou , Project Coordinator

Soukaina Dahnou

Project Coordinator·Loft A Studio

Qatar

Diploma, Aviation hospitality

Work experience

Total years of experience: 14 years, 5 months

Project Coordinator

June 2025 - Present

Loft A Studio

Doha, Qatar

June 2025 - Present

Company industry:
Administration Support Services
Job role:
Administration

Projects Coordinator–

January 2025 - September 2025

Loft A Studio/ Blue Elephant

Doha, Qatar

January 2025 - September 2025

• Assigned shortly after joining to coordinate Scoop by the Sea, a large-scale public event
organized by Blue Elephant for Visit Qatar.
• Liaised between creative teams, suppliers, and the client to meet event milestones on a tight
timeline.
• Managed on-site event logistics including staff coordination, venue setup, signage, and
troubleshooting.
• Assisted in developing and maintaining detailed event timelines, task lists, and checklists to
ensure all deliverables were met
• Acted as a central liaison between management, operational teams, clients, and partners,
ensuring smooth communication and alignment across all parties
• Acted as the primary contact point for clients and stakeholders, ensuring consistent
communication and timely project updates.

Company industry:
Events Management

Business Development Coordinator

January 2023 - January 2025

Uber for Business

Doha, Qatar

January 2023 - January 2025

• Coordinated logistics and administrative tasks for B2B partnership initiatives
across the mobility sector, supporting a team of 10+ regional leads.
• Managed scheduling, documentation, and follow-up for over 25 client and stakeholder
meetings per quarter.
• Supported the planning and execution of corporate events and activations,
ensuring seamless delivery for audiences of up to 300 attendees.
• Assisted with lead tracking and data entry across CRM platforms, maintaining
accuracy in over 500 active accounts.
• Prepared customized proposals and presentations, contributing to 10+ business pitches.

Company industry:
Business Consultancy Services
Job role:
Marketing and PR

CSM Live Entertainment & Advertising

January 2022 - May 2023

– FIFA World Cup 2022

Doha, Qatar

January 2022 - May 2023

• Managed over 1, 500 permit and accreditation applications for staff, vendors, and
VIPs across multiple FIFA World Cup 2022 venues.
• Coordinated with 20+ internal departments and external government entities to ensure
timely approvals and
compliance with local regulations.
• Maintained detailed tracking systems to monitor permit statuses and project
milestones, contributing to 100% on-time delivery.
• Supported logistics planning for accreditation centers, assisting in the setup and
daily operations for sites handling up to 5, 000 visitors.
• Prepared official correspondence, reports, and access lists, streamlining
communication among cross- functional teams.
• Anticipated and resolved permit-related issues, minimizing operational delays during
critical phases of event preparation.
• Facilitated daily briefings and administrative support for a team of 30+ coordinators
and supervisors across event locations.

Company industry:
Sports & Outdoor Activities

Project Administrator

April 2022 - March 2023

CSM Live Sport Entertainment & Advertising

Doha, Qatar

April 2022 - March 2023

Company industry:
Advertising
Job role:
Administration

Contract Sales Executive

October 2012 - November 2021

Ikea Qatar - Al Futtaim Group

Umm Salal Muhammad, Qatar

October 2012 - November 2021

Acquire and manage B2B clients (offices, hospitality, retail, etc.)
• Conduct customer meetings and site visits
• Prepare proposals and quotes based on client needs
• Collaborate with interior designers and logistics teams
• Achieve sales targets and report performance
• Stay up to date with IKEA products and services

Company industry:
Retail & Wholesale
Job role:
Sales

Contract Sales Executive

January 2018 - January 2021

Al Futtaim Group – IKEA Qatar

Doha, Qatar

January 2018 - January 2021

• Coordinated end-to-end project logistics and administrative processes for 100+
corporate furnishing contracts annually.
• Managed a portfolio of over 150 B2B clients, ensuring timely execution and
alignment with project specifications.
• Oversaw documentation, invoicing, and internal coordination across sales,
warehouse, and delivery teams to support seamless project execution.
• Supported large-scale office and hospitality fit-outs, including the setup of 10+
full commercial spaces per quarter.
• Tracked performance metrics and maintained CRM records for more than 500 active
accounts, contributing to a 25% growth in client retention.

Company industry:
Retail & Wholesale
Job role:
Sales

Home Planning Advisor

January 2016 - January 2018

Al Futtaim Group – IKEA Qatar

Doha, Qatar

January 2016 - January 2018

• Assisted customers in designing and planning personalized home solutions using IKEAs
planning tools (e.g.,
kitchen, wardrobe, and storage systems).
• Provided expert advice on furniture, décor, and layout to maximize functionality
and aesthetics in line with customer needs and budgets.
• Delivered tailored solutions by understanding customer lifestyles, space constraints, and
design preferences.
• Guided customers through the measurement, selection, and ordering process to ensure
• Collaborated with colleagues across sales, logistics, and installation teams to
provide a seamless customer experience.
• Maintained up-to-date knowledge of IKEA product ranges, planning software, and home
design trends.
• Ensured compliance with IKEAs interior design standards and sustainability values in every
project.
• Handled multiple projects simultaneously, providing excellent time management and
customer service.
• Conducted follow-ups with customers to ensure project success and resolve any post
purchase issues.
• Created inspiring in-store and digital presentations to showcase planning options and drive
sales.

Company industry:
Retail & Wholesale
Job role:
Sales

Kitchen Planner

January 2014 - January 2016

Al Futtaim Group – IKEA Qatar

Doha, Qatar

January 2014 - January 2016

• Assisted customers in designing functional and stylish kitchens using IKEAs 3D Kitchen
Planning software.
• Translated customer needs, measurements, and lifestyle preferences into customized kitchen
layouts.
• Advised on cabinet configurations, worktops, appliances, lighting, and accessories
to create complete kitchen solutions.
• Ensured accurate measurements and product selections to minimize errors during delivery
and installation.
• Educated customers on IKEAs modular kitchen systems, sustainability features, and
financing options.
• Collaborated with installers and logistics teams to coordinate smooth project execution.
• Delivered clear cost estimates and guided customers through purchase, order processing,
and delivery timelines.
• Provided design alternatives to optimize space, maximize storage, and improve workflow
efficiency.
• Resolved customer queries and issues with professionalism, ensuring a positive end-to-end
experience.
• Stayed up to date with IKEAs kitchen product line, design trends, and planning guidelines.

Company industry:
Retail & Wholesale
Job role:
Sales

Retail Sales Representative

January 2012 - January 2014

Al Futtaim Group – IKEA Qatar

Doha, Qatar

January 2012 - January 2014

• Delivered exceptional customer service by assisting shoppers with product selection,
availability, and design advice.

Company industry:
Retail & Wholesale
Job role:
Sales

Education

CFPNC

June 2011

June 2011

Diploma, Aviation hospitality

Morocco

Trained in cabin crew operations with a focus on in-flight service, first aid, emergency response, and passenger safety. Covered key aspects of aviation customer care, safety protocols, and crew coordination.

Moulay Ismail University

June 2011

June 2011

Bachelor's degree, English Studies

Morocco

Comprehensive program focused on English language, Literature, linguistics, and communication. Developed strong analytical, writing and critical thinking skills with emphasis on cultural and literary analysis.

Moulay Ismail University

January 2011

January 2011

Bachelor's degree, English Studies

Morocco

LARAICHI High School

June 2008

June 2008

Bachelor's degree, Arts And Social Sciences

Morocco

Studied classic and modern English texts with emphasis on language structure, critical analysis, and written communication.

LARAICHI High School

January 2008

January 2008

Bachelor's degree, English Literature

Morocco

Skills

CUSTOMER SERVICE

Intermediate

LARGE SCALE ATOMIC MOLECULAR MASSIVELY PARALLEL SIMULATOR LAMMPS

Intermediate

PROJECT MANAGEMENT

Intermediate

BUSINESS DEVELOPMENT

Intermediate

LEADERSHIP

Intermediate

SALES SUPPORT

Intermediate

ADMINISTRATIVE SUPPORT

Intermediate

EVENT PLANNING

Intermediate

IMPLEMENT PROJECTS

Intermediate

PLANNING

Intermediate

COORDINATING

Intermediate

LOGISTICS

Intermediate

Languages

Arabic

Native Speaker

English

Expert

French

Intermediate

Training and Certifications

Certifications
Proficiency Certification
Certificate in Aviation Services