Srinivasan Nelluvoy, General Manager

Srinivasan Nelluvoy

General Manager

Insignia Limited

Location
Tanzania
Education
Master's degree, Sales & Marketing
Experience
32 years, 0 Months

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Work Experience

Total years of experience :32 years, 0 Months

General Manager at Insignia Limited
  • Tanzania
  • My current job since February 2018

Key Result Areas:
•Managing all the internal affairs East Africa business operations based out of Tanzania including production, development, sales & marketing and Distribution, P&L, Redistribution, Production, Supply Chain, Logistics, Facilities, IT & Revenue Management
•Responsible for maintenance and adding of new DTS (

  • April 2017 to February 2018
  • April 2017 to February 2018

Key Result Areas:
•Administered overall operations like Sales and Distribution, P&L, Redistribution, Coordination for Manufacturing of Products, Supply Chain, Logistics, Facilities, IT & Revenue Management
•Ensured business expansion & enhancement and formulating policies for effective running of business operations
•Devised business strategies and strategic utilization and deployment of available resources to achieve organizational business objectives
•Turned around underperforming business and enhancing the value of operating business units through process improvements focused on sales & best practice identification and implementation
•Supervised cash flow of the company to review the cash position and forecast funds required for expenses
•Formulated budgets and conducting variance analysis to determine difference between projected & actual results and implementing corrective actions
•Administered entire operations related to business development and business execution
•Monitored daily operations such as implementation of projects and identification of underlying risks, deficiencies and opportunities that others missed
•Liaised with ministries, government departments & regulatory authorities for obtaining necessary sanctions / approvals and ensuring compliance with statutory obligations
•Negotiated with financial and technical institutions and funding agencies for raised fund and non-fund based facilities at favourable terms to meet project requirements
•Interfaced with various government departments and authorities for obtaining various approvals & clearances for seamless operations
•Identified scope for planning, implementing & monitoring technological changes to enhance productivity
•Executed cost saving techniques / measures and modifications to achieve substantial reduction and work within the budget
•Directed, led and motivated cross-functional team; imparted continuous on job training for accomplishing greater operational effectiveness/ efficiency
•Implemented strategies for building team effectiveness by promoting a spirit of cooperation among team members

Telecom/FMCG/Food/Consumer Consultant for Africa, Middle East, Latin America and Caribbean

General Manager
  • April 2016 to March 2017

Key Result Areas:
•Provided business consultancy for a leading food company to export their products in Africa and also advised them for distribution and operations
•Managed products such as ready to eat snacks, canned food, frozen food and canned beverage
•Organized and executed business projects on behalf of clients (recruiting, payroll & promotional campaigns) according to client’s requirements
•Attended meetings with assigned clients when needed and performed initial assessment of a problematic situation; Provided findings and suggestions to clients with ample justification and practical advice
•Collected information about the client’s business through a variety of methods (shadowing, interviews, surveys & reading reports)
•Analysed and interpreted data to unearth weaknesses and problems, and comprehend the causes
•Formulated recommendations & solutions with attention to a client’s wishes, capabilities and limitations forming concise reports
•Developed detailed business plans to drive small or radical changes; assisted client in implementing plans and resolving any occasional discrepancies; provided guidance for any occurring problems and issues

General Manager at Globacom Ltd
  • Nigeria
  • September 2010 to December 2015

Head Sales, Operations & Business Development (All Business)

Key Result Areas:
•Conceptualized strategy for sales of prepaid and post-paid products, distribution, retail sales, acquisition, ARPU, revenue and new business model
•Managed sales through distributors, redistributors, dealers, retail channel, retail showrooms, company owned shops, franchisee run shops and starting new retail showrooms
•Administered voice, acquisition and retention of customers, recharge business, bundled Smartphones and 3G/4G LTE Modem sales; ensured maximization of profit for the company by focusing more on quality and high ARPU customers
•Imparted training to the sales & relationship staff and reported the same to the Director & COO
•Supervised customer care and call centre business, day-to-day administration, new recruitments for HR, new projects initiative and implementation for IS & technical with overall day-to-day supervision
•Executed weekly and monthly review with all HODs; managed the financial aspects of the business
•Assessed weekly and monthly sales and collection performance (target v/s achievement)

General Manager at Idea Cellular Limited
  • India
  • November 2007 to September 2010
Sales Manager at Hindustan Coca Cola Pvt. Ltd
  • India - Pune
  • February 2002 to October 2007
Sales Supervisor at Asian Paints Ltd
  • India
  • March 1993 to February 2002
Sales Officer at Jaysons Hard Metals Pvt. Ltd
  • India
  • August 1992 to February 1993
Sales Assistant at Lufthansa Airlines
  • India
  • January 1992 to July 1992

Projects
•Led and coordinated ERP Implementation in one of the Asian Paints Depot
•Executed Vehicle Tracking in Various Industries across India & Nigeria
•Ensured Device Integration and Network Connectivity
•Managed POS Integration and Deployment across FI clients
•Deployed Maximum Reach for POS at Merchant Outlets for Nigerian Banking Sector which was cashless
•Successfully integrated Globacom Services with all the filling stations across Nigeria for POS, tracking of fuel in outlets and tankers from the depot; tied up across filling stations for sales of Globacom products

Senior at Asian Paints Ltd
  • India
  • to

Supervised a competent team comprising

Area Sales Manager at Hindustan Coca Cola Pvt. Ltd
  • India
  • to

Spearheaded a competent team comprising Area Sales Managers and Marketing Executives; managed the entire business worth $250 million in the region; managed 50 plus Distributors, 100 plus key accounts and 10, 000 plus retail outlets
•Successfully increased the sales by 36% in the region against the overall organizational average of 12%, in spite of the pesticide controversy
•Coordinated for manufacturing of products and effective logistics to all distributor points in time bound manner; worked as a part of core manufacturing committee
•Attained No. 1 ranking as

Technical Support Staff at Sify Ltd
  • India
  • to

Established hundreds of branded retail chain of Sify Cyber Cafe and gaming stores, across Mumbai, Maharashtra, Goa, Gujarat, Madhya Pradesh and Chhattisgarh
•Managed Customer Experience and Customer Service with a team of 200
•Controlled over 3500 retail outlets, across the country - PAN India by effectively led a team of 7 Product Managers, 20 Area Managers & 70 Territory Managers and

at Idea Cellular Limited
  • India
  • to

Spearheaded 40 prepaid distributors, 40 post-paid franchisees, 5 DSAs and 120 DSTs; reported VP - Sales and Marketing for $100 million revenue; controlled 5 Managers and 20 Assistant Managers and a total team size of 27
•Played a key role in increasing retail outlets by 7500 in just 1 year resulting in 5% extra sales month-on-month
•Successfully achieved:
•Highest ever prepaid revenue of more than INR 20 Cr. in the very first month and launched data cards and sold 1000 pieces
•$4 million plus prepaid revenue and highest ever net adds month after month in terms of subscriber base
•Directed efforts in making the zone the only one to achieve target for all quarters for all 4 verticals
•Contributed 40% in Data Cards and 55% in Blackberry Circle Sale and 45% in Circle Post-paid sales
•Attained No. 1 position for company in BB Sales and Data Card Sale among all competitors and sustained the position as No. 1 operator with 37% MS even after 12 players operating

at Insignia Limited
  • to

recent 6 organizations)






Notable Accomplishments across the Career

call centre at Globacom Ltd
  • Nigeria
  • to

Spearheaded a direct team of 20 members & total team strength of 500 plus; managed over US $110 million revenue
•Successfully increased:
•MS by 3% and worked towards gearing up Corporate Sales Revenue and MS to the 1st position
•Distribution channel from 12 to 150 resulted in spread of the products
•Retail channel by 5000 new outlets, thereby achieving higher growth in new activations and revenue by mode of recharge and usage business
•Average revenue by 5% month-on-month
•Retail sales phenomenally by 8% every month
•Monthly revenue from US $ 3.5 million to US $ 5 million monthly in a span of 18 months
•Steered efforts in making a record sales of 2000 3G/4G LTE modems in Dec 2010, March 2011 & April 2011; current average is around 10, 500+; led 3G revenue to No.1 position in Nigeria and reduced churn to less than 2% continuously
•Played a key role in implementing:
•Effective plans and strategies which resulted in increasing smartphones sales from average 500 in 2011 to average 50, 000 currently
•Effective

Education

Master's degree, Sales & Marketing
  • at Symbiosis Institute of Managemen
  • January 2002

Diploma, Computer Application
  • at NIIT
  • January 2001

Essential Competencies Acquisition Course by Asian Paints (Nominated from a team of 300 professionals, for a 2 year management course

Bachelor's degree, Physics
  • at Gujarat University
  • January 1991

Bachelor's degree, Physics
  • at NIIT
  • January 1991

Specialties & Skills

Revenue
Planning
BUSINESS DEVELOPMENT
CUSTOMER RELATIONS
CALL CENTER
CUSTOMER SUPPORT
FINANCIAL
HUMAN RESOURCES
MACROMEDIA DIRECTOR

Languages

English
Expert
Hindi
Expert

Hobbies

  • Sports, Music, Movie