Marketing & Accounts Executive
Synergik Communications and Marketing
مجموع سنوات الخبرة :12 years, 7 أشهر
• Worked on increasing client brand awareness by conducting campaigns, promotions and exhibitions in conformity with the brand guidelines
• Increased the number of followers, likes and website traffic of assigned clientele through means of social media campaigns, posts, etc.
• Market research to find the most suitable advertisement opportunities
• Active participation and contribution in the creation of master marketing guidelines for clients
• Managing the timely production and distribution of marketing materials, including leaflets, posters, flyers, etc. across distributors & POS.
• Planning and Executing events, which includes:
Designing the event in line with the purpose & requirements of the client
Logistics management (Accommodation, Banquet, F&B, travel, etc.)
Entertainment for the guests (dance shows, desert safari, yacht parties)
Conceptualising & Branding of the event keeping in mind the brand guidelines
Maintaining supplier relationships, ordering and production of marketing items
On-site inspection of on-going & last minute arrangements.
• Overseeing the exhibition requirements (stall fabrication, lighting, sound, entertainment, F&B)
• Managing relations with current accounts across the board
• Approval and distribution of corporate gifts
Conducting market research, for example using customer questionnaires, focus groups, personal interactions to gather the needs of the market
Liaising and networking with a range of stakeholders including customers, colleagues, and partner organisations
Managing the end-to-end branding of new products:
Conducting brain-storming sessions to decide a name of the product;
Using marketing methods to design the brochure and the content of the brochure;
Co-ordinating with partners for logo and brochure designing
Contributing to, and developing, marketing plans and strategies
Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters
Arranging the effective distribution of marketing materials
Organising events such as conferences, seminars
Sourcing advertising opportunities and placing adverts in the magazines
Maintaining and updating customer databases
Managing budgets
As part of Business Development, Self-target & Team achievement via marketing of enterprise IT solutions across targeted Markets
Maintain constant relations with clients across the country to ensure efficient client relationship and experience management
Employ and conduct entire business development cycle;
Providing market inputs for development of new solutions or enhancement of existing suite;
Representing the Company at several conferences and events