Sultan Al Abdoh

Digital Marketing Manager at شركة تمكين للتقنيات

• Saudi Arabia - Riyadh
• My current job since September 2018

Digital Marketing Manager at National Water Company

• Saudi Arabia - Riyadh
• June 2015 to September 2018

* Collaborate with internal stakeholders to develop, create and manage website content, e-newsletter, landing pages and optimize online user experience.
* Create, organize, review, edit and publish digital content on NWC website.
* Ensure that all web content is consistent with overall business and online objectives and reflects company’s style and voice.
* Oversee the technical aspects of content strategy, including taxonomy, maintenance, tagging, HTML and CSS editing.
* Act as digital gatekeeper to ensure all content is readable, relevant and searchable.
* Drive improved SEO results and ensure all online content follow latest SEO best practices.
* Monitor, audit, and assess the effectiveness of digital efforts and recommend content optimization strategies across digital channels.
* Utilize digital & website as part of campaign channels and Brand touch points.
* Creating a display advertising campaigns that drive target buyers to websites and generate leads and calls-to-action.
* Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
* Superior customer engagement and intimacy, website traffic and design.
* Continues improvement by capturing and analyzing the website traffic analysis, insights and best practices, and then acting on information.
* Manage the relation with the Digital Media Buying agency in term of optimizing the ROI on any campaign.

IT Officer at UNESCO | RCQE

• Saudi Arabia - Riyadh
• January 2015 to May 2015

My responsibilities:

• Control of the IT budget
• The ongoing development of long-term IT strategies for the RCQE
• The formulation of specific IT projects, and fundraising for those beyond the
scope of the IT budget
• Technical and operational advice to other members of staff developing ITdependent
projects and systems
• Identification and prioritisation of IT needs in each financial year
• Specification, ordering and installation of equipment and software.
• Software support
• Maintenance and repairs to systems at all levels
• Maintenance of network infrastructure and architecture
• Maintenance of network software systems
• Control over software licensing
• Data and network security
• Control over and maintenance of user accounts
• The development of custom software solutions, where possible and/or
reasonable within time constraints
• Support of RCQE IT facilities for seminars and conferences
• Maintenance of 24-hour email and internet access
• Design and maintenance of the website, consisting of:
o In co-ordination with other members of staff, continuously monitoring the development of the site and pushing its integration into all School activities
o Designing the site
o Producing all HTML on the site
o Maintaining the quality and relevance of information, including updating the site as required, in consultation with the Director.

Digital Marketing Senior Officer at Al Rajhi Bank

• Saudi Arabia - Riyadh
• May 2014 to January 2015

•Devising strategies to drive online traffic to the company website.
•Tracking conversion rates and making improvements to the website.
•Developing and managing digital marketing campaigns
•Overseeing the social media strategy for the company.
•Managing online brand and product campaigns to raise brand awareness.
•Managing the redesign of the company website.
•Improving the usability, design, content and conversion of the company website
•Evaluating customer research, market conditions.

Web Project Manager at intigral

• Saudi Arabia - Riyadh
• August 2013 to April 2014

- Manage day to day activities on M3com.com.sa
- Manage multiple production environments and phases to test, stage and implement Web updates.
- Suggest new ideas to enhance processes and best practices for the management and development of M3com Web properties.
- Implement requirements of the business including integrate campaigns, Web tools, Web analytics, social media and other online components as identified.
- Ensure a consistent look and feel across all Web properties by applying brand identity elements and standard templates.
- Manage long term projects (project lifecycle) & Short term projects.
- Forward development of M3com.com.sa

CC Product & Communication Developer at Etihad Al etsalat - Mobily

• Saudi Arabia - Jeddah
• May 2009 to August 2013

• Business Website Design.
• Custom Designed Website
• PHP Custom Web Development
• WordPress Custom Website Development and Maintenance
• Joomla Custom Website Development and Maintenance
• Content Management System (CMS).
• Web Maintenance.
• Database Driven Dynamic Web sites.
• Payment APIs
• Web Services Web Design.
• Open Sources
• Internet Marketing
• Web Maintenance
• e-Commerce
• Zencart
• Magento
• PhpBB
• Drupal
• Social Media Marketing
• Technical Assistance
• Domain and hosting Setup

My Projects "In Mobily":
• Workforce Administration Application (PHP).
• SMC "Sevices Management Center" (PHP).
• TV SMS Application (ASP.NET).
• KMS "Knowlege Management System" (PHP).
• Customer Seqments (PHP).
• Calculators (PHP).
• Training System (ASP.NET).
• LMS "Learing Managment System" (PHP).
• Quiz "Knowledge Test" (ASP.NET & PHP).