Head of Business and Development
JUNAID PERFUMES W.L.L (Formerly SYED JUNAID ALAM W.L.L)
Total years of experience :29 years, 9 Months
KEY RESPONSIBILITIES:
Responsible for the developing strategy, planning and management of business operations including domestic& International business development, retail chain operation(140 flagship stores), Trade and Channel sales, marketing and communication, Quality assurance and Training & Organizational development.
Responsible for providing strategic guidance to top management in order to improve the processes, Policies and procedure and translating them into overall company growth.
KEY ACHIEVEMENTS:
•Reviewed overall strategy for business operations and took concrete measures to improve the business processes.
•Restructured Sales and marketing department, developed policies and procedures to ensure smooth and growth oriented business operations.
•Planned a Global business expansion and marketing strategy & expanded business operations in Finland, Italy, France, Romania, Balgaria, Russia, Azerbijan, Kergistan, Kazakastan, Malaysia, Indonesia, Thailand, Sri Lanka, Turkey, Egypt, Morrocco, India, Iraq, Bangladesh, USA, UK, Canada and GCC region. Appointed distribution partners, franchise partners and dealers for international markets. Got company branch offices registered and established in Pakistan, Malaysia, UK and secured company names, logos, patent designs etc by registering it in Intellectual Property Rights Organization in different countries
•Contributed 120% growth in international business development.
•Restructured retail chain operation, deployed professional teams, revised team motivational tools, introduced training cultures to improve set skills of employees, distribution partners and Franchise partners. Contributed 20% sales growth of retail chain.
•Planned and assisted top managements in establishing Quality Assurance department, hiring QA teams. Played a pivot role in getting ISO certifications and European Union Perfumes and cosmetics regulatory compliance certifications.
•Developed a diversified marketing communication strategy, planned and executed a short term and long term corporate focused and brand focused marketing communication campaigns and increased the visibility and awareness of Perfume Brands and flagship stores in GCC and International markets.
•Represented company in industry specific international plateforms and exhibitions like Cosmoprof Bologna Italy, Islam Expo Finland, Beauty Eurasia Turkey, Beauty Azerbijan Baku, Intercharm Moscow Russia, Cosmobeaute Jakarta Indonsia, Kuwait International Perfume fair and Beauty World Dubai.
•Received GOLD MEDAL on best presentation in Intercharm Russia
•Received Best Shell schemed award in Beauty Azerbijan
•Received Best Creative campaign award in Cosmobeaute Indonesia.
•Introduced a direct sales concept within the company to supply perfume products directly from Company to end users that contributed 4% of overall revenue of the company.
•Successfully reshaped the organogram of 500 employees in sales, Marketing, retail chains and business development departments that resulted increased performance of Retail Sales manager, Regonal retails sales managers, Area managers, Outlet managers& executives, Marketing manager, Brand Managers, Social and digital media marketing manager, Designer., merchandisers, PR manager, Business development managers overseas and Direct sales teams.
•Guided production, procurement, warehouse, logistics and R&D teams to improve processes that resulted in 75% increase in production and 20% cost reductions.
•Consistently achieved business targets agreed with top management.
COMPANY PROFILE:
Modern perfumery and cosmetics is a leading perfume and cosmetics manufacturing company established since 1962.Company manufactures Perfume brands, Refilled Branded perfumes, Whitening cream and Talcum Powder and has a network of dealers and distributors all across Pakistan, Afghanistan Malaysia, Indonesia and CIS countries. Company also offers its toll manufacturing and private label facility to other parties. Company is also distributor of a fragrance oil manufacturing company FragWorld based in France and sub distributor of Drome, MollerHussein and Charabot.
KEY RESPONSIBILITIES:
•Responsible for planning, managing and leading of sales, marketing and business development departments and provide strategic guidance to top management and departmental managers in order to achieve excellence and agreed targets.
KEY ACHIEVEMENTS:
•Reorganized and reshaped Sales, marketing and business development departments.
•Established a professional retailers, distributions and direct sales network in country and contributed 40% growth during first years and 20% growth for next two years and maintained an agreed growth rate of 10% for next years.
•Established a direct sales and Business development department. Hired teams for these departments. Direct sales department was established to sell perfume and cosmetics to end users. Business development department was established to offer perfume products and Fragrance oils to other companies manufacturing detergents, soaps, washing liquids and other cosmetic products etc.
•Expanded export operations in Afghanistan, Tajikistan, Uzbekistan, Malaysia and Indonesia, Kenya and Ghana. Appointed distribution partners in these countries and established joint venture manufacturing facility in Afghanistan, Ghana, Malaysia and Indonesia along with Distribution partners. Assisted Business partners in hiring and training of Sales, business development and production teams. Contributed to increase the export sales up to 300% within 3 years.
•Restructured, reviewed and developed marketing and communication strategy, Designed and implemented ATL and BTL campaigns by hiring professional ad agencies and PR companies.
•Received an award of most effective leader for 3 consecutive years.
•Successfully achieved business targets agreed with the Board.
COMPANY PROFILE:
Brand Merchants Co is a leading importer and manufacturer of readymade garments. Company also owns a retail chain (86 outlets) of its well recognized garments brand “Outfitters and Outfitters Junior” and Emporium. Company is also an exclusive agent of world class watch brands like Seiko, Adidas, Fossil, DKNY, Hugo Boss, Skagen, Catena, Paco rabanne, Giordano, Phillip stark, Emporio Armani, Luminox, Tommy Hilfiger, Zodiac, and Mark Jacobs in Pakistan, Dubai, Bangladesh, Afghanistan and Iraq as well.
KEY RESPONSIBILITIES:
•Responsible for the strategic planning, managing and leading Sale, marketing and retail chain operations
KEY ACHIEVEMENTS:
•Successfully planned fashion garments and watches retail chain operations.
•Expanded garments retail chain from two stores to 86 stores in two years.
•Planned, designed and executed a youth focussed diversified marketing and communication campaign that established garments retail chain as an emerged Branded Garments retail chain(OUTFITTERS) in the market.
•Established wholesales network for unbranded garments and captured 60% market share in Pakistan and Afghanistan.
•Planned, organised and established distribution and retail network of 16 internationally famous fashion watch brands in Pakistan, Afghanistan and Iraq. & coordinate dealers network in order to achieve sales targets.
•Successfully assisted IT teams to develop ERP systems for effective management of business operations.
•Contributed to establish Human Resource and Quality Control Department and played a key role in hiring and training of company staff.
•Achieved company objectives and targets agreed.
KEY RESPONSIBILITIES:
May 2002-Jan 2003: Regional Sales Manager:
Responsible for the management of sales operations in Region Punjab and Khaiber Pakhtoon Khah(Formarly NWFP)
Feb 2003- Sep 2006:Country Manager:
.Responsible for the overall strategic planning and management of distribution sales, Direct sales, Marketing and communications and after sales customer services of the company.
KEY ACHIEVEMENTS:
•Successfully planned & managed retail chain operations in Pakistan and Afghanistan.Started business with one retail store and expanded to 110 retail stores in next 4 years.
•Successfully expanded distribution and dealers network in Pakistan, Afghnaistan and Bangladesh.Introduced delares/distributors incentive plans that contributed a major role to achieve a milestone of generating Rupees 10 Billion revenues in 4th year of business operations in Pakistan.
•Achieved an excellence award in achieving fastest growth in the industry. Contributed to achieve 60% market share for the company in entire handsets industry.
•Established Retail chain, Channels sales, Institutional sales, Marketing and communication departments.Prepared and trained teams for effective management of departments.
•Successfully planned, organized and executed marketing and advertising campaigns through ATL and BTL activities in collaboration with ad agencies and partners like Nokia, Motorola, Samsung and Sony Erickson.
•Recognizing the necessity of fastest growing company, planned and established an after sales customer service, HR and in house IT departments. Recruited HR, IT and Customer services managerial teams. Played a pivot role in designing an interactive and Web based IT systems in order to manage the distributions sales, Retail chain sales and after sales customer services operations.
•Provided strategic guidance to top management in establishing a chain of after sales customer service centers through out of Pakistan and signed joint ventures with services centers in Afghanistan and Bangladesh.
•Established branch offices in Pakistan, UAE, Afghanistan and Bangladesh.
•Won the best Regional Sales Manager Award in October 2002.
•Consistently achieved company objectives and targets agreed with top management
COMPANY PROFILE:
GRANTON MARKETING is a Canadian based direct sales & marketing Company that operates in 80 countries of the world. Company is specialized in Direct sales and marketing of different well reputed manufacturers, Hotels& restaurants, Telecom, hospitality and other service providing companies Holiday Inn, Regeant Hotel, Pizza Hut, KFC, Dunkin Donut, Celcom Malaysia, Instaphone, Paktel, Toyota workshops, Hundai workshops, Suzuki workshops, Ufone, Shaky’s Pizza, Union hospitals, Papasallis, Red Onion, Dominos, DG Maxis, and lot more..
KEY ACHIEVEMENT:
•Successfully identified new business opportunities in Pakistan and Malaysia and establish new branches where needed.
•First Business development manager of Pakistan and Malaysia who started business operations for the first time in Pakistan and Malaysia on the behalf of Granton Marketing Canada.
•Introduced and offered unique sales, marketing and word of mouth advertising models to industry top business organizations and and helped them to boost their sales from 30% to 300%.
•Successfully developed direct sales & marketing plans for clients and prepare all promotional material.
•Established sales, customer customer services and administration departments in Pakistan and Malaysia and built up teams of 1300 employees in both countries.
•Headed sales, marketing, customer services and business development teams and played a major role in grooming their skills and motivated them to achieve excellence in business operations.
•Three times winners of best team award.
Received achievements certificates from KFC, Holiday In, Pizza Hut, Paktel, Instaphone, Celcom Malaysia and many other clients for best contribution as a team leader to boost their sales through unique and creative sales techniques.
•Achieved business targets consistently set by Vice President Pakistan and Malaysia.
KEY ACHIEVEMENTS:
•Coordinated with doctors in hospitals, clinics and pharmacies in order to introduce quality pharmaceutical products of company and achieve sales targets.
•Developed friendly, healthy and long term relationship with medical community in order to achieve company objectives.
•Successfully achieved sales targets in assigned territory and maintained a consistence growth from 10% to 25%.
•Always kept the clients happy with the company.
•Best detailing and presentation award in an annual conference in Bhurban Murree.
•Shortlisted and selected to participate in pharmaceutical sales conference in Pakistan where medical delegates from India, Sri Lanka, Malaysia, Indonesia, Saudi Arabia, UAE, Bangladesh and Iran participated. Secured 2nd position in the presentation on the behalf of company.