Syed Owais Athar

Finding potential clients through cold calling, lead research, and networking to drive sales.

Presenting a company’s products or services to potential buyers.

Recommending customers specific products based on their specific needs and wishes.

Educating prospects about the products, explaining their features and benefits, and showing how to use them when necessary.

Communicating with potential buyers via email, phone, or during a face-to-face meeting.

Establishing positive relationships with existing and potential clients and ensuring a high level of customer satisfaction.

Techno commercial professional with 16 years success in regional B2B/B2C sales, business
development experience in Middle East, Turkey & Africa. Strategic and fast track achiever with
exceptional record of exploring new business opportunities, developing marketing strategies,
handling large client portfolio, streamlining operations and implementing of sound business
practices immensely contributing to company’s revenue growth. Goal-driven leader with excellent
communication, analytical, planning, monitoring, organizing, coordination, negotiation, problem
solving, decision making & time management skills.

Job Responsibilities
• Identify & developing new re-export markets & distributors.
• Nurturing existing distributor & dealer base.
• Developing relations with key decision makers in target organizations for business development in pre-sales negotiation
• Develop sales strategy to achieve monthly, quarterly & annual targets
• Monitor monthly sales & stock figures for responsible accounts.
• Determine, implement & monitor price scheme based on import duty, sales tax, delivery charges & relevant export charges
• Lead the selling process & drive the various stages of the overall selling cycle, including planning, ordering, payment, delivery & customer support.
• Provide support to complete sales channel, distributor, dealer & end users.
• Identify dealers to assist distributors in achieving sales targets & increasing installation base.
• Conduct Beta site test for new models. Evaluate & provide feedback.
• Regular field trip to evaluate efficiency of distribution channel.
• Propose & follow up on marketing activities (i.e. Road Shows, Exhibitions) to reach the target.
• Participate in international & regional exhibitions (e.g. Photokina-Germany, GITEX & PhotoWorld-Dubai, Photo & Film and Securex - South Africa, International Electoral Affairs Symposium - Mauritius, Comex-Oman, Photo Mela -Pakistan, ) to launch & promote new products & solutions
• Recruit & train sales engineers.
• Headed the market survey for HiTi operational branch site in South Africa.
• Accounts handled: UAE, Oman, Kuwait, Qatar, Bahrain, Pakistan, Iran, Kazakhstan, Turkey, South Africa, Mauritius, Angola, Malawi, Tanzania, Uganda, Ghana & Nigeria.
• Projects
- Working In a consortium with international partners to provide a Voter ID registration solution to Various Election Commission in African countries.
- Previous Project: Voter ID solution for Malawi (US$1.5 million), Ghana (US$ 1.2 million), Angola (US$ 100, 000)
- Current Project: Tanzania voter registration (US$ 10 million).
• Reporting direct to Managing Director.
• Annual Sales Figures:
2013 Q1 - US$ 3.27 million
2012 - US $ 6.8 million
2011 - US $ 10.68 million
2010 - US $8.8 million
2009 - US $7.4 million
2008 - US $4 million
2007 -US $2.326 million
2006 - US $1.93 million