Cluster Head
Binzagr Co.
Total years of experience :11 years, 5 Months
Manage a team of 115 sales managers and representatives to achieve $135M in annual revenue.
• Develop strategic sales plans that result in an 11% year-over-year increase in cluster revenue.
• Implement sales strategies to meet revenue targets, enhance profitability, and expand market share.
• Conduct performance evaluations, provide coaching, and facilitate training for team members.
• Collaborate with marketing and product teams to ensure sales efforts are aligned with business objectives.
• Analyze market trends and competitor activities to identify opportunities for growth and improvement.
• Foster strong client relationships and negotiate key contracts to secure long-term business commitments.
• Oversee the development and implementation of CRM systems to enhance customer engagement and improve sales tracking accuracy.
• Lead cross-functional initiatives to optimize supply chain processes, reducing costs and improving deliverytimelines.
• Utilize advanced data analytics to refine sales forecasting and resource allocation, ensuring optimal efficiency and effectiveness across the cluster.
• Led and managed key accounts including Panda, Danube, Bindawood, Al Raya, and Manuel, focusing on strategic business planning and account management.
• Developed annual account plans to establish product ranges, display strategies, and positioning within the marketplace.
• Created and oversaw budgets that covered costs associated with display setups and promotional activities.
• Managed and facilitated business agreements related to major events, product launches, and off-shelf activations.
• Drove the achievement of sales targets through effective account management and continuous monitoring of performance variances.
• Provided critical input on category management to Key Account Managers, enabling them to effectively engage with accounts and stores.
• Prepared monthly rolling sales forecasts at the account level, ensuring alignment with overall businessobjectives.
• Developed and maintained excellent business relationships with account headquarters and store teams,
ensuring high levels of customer service satisfaction and staff development.
Initiating and developing relationships with key decision makers in target organizations for business development
• Identifying prospective clients from various sectors, generating business from the existing, there by achieve business targets
•Evolving market segmentation & penetration strategies to achieve targets
Driving sales strategies to achieve periodical targets with a view to optimize
revenue from primary as well as secondary sales
•Developing relationships with key decision makers via channel partners/ directly for business development.
• Conducting competitor analysis by keeping abreast of market trends and competitor moves
• Streamlining efforts for attaining short and long term goals of the company; with help of preparing Marketing & Branding collaterals. • Maintaining any customer database to improve tracking, reporting and customer service
• Assuring KAE’S possess the desired skills, knowledge & attitude to effectively perform their job and enhancing skills & knowledge of KAE’s
• Liaising to ensure alignment on programs & plans with Logistics/Trade Marketing
Significant Accomplishments: Declared the top performer of the Year-2007 and 2008. Awarded Team
