syeda sharmin, General Manager

syeda sharmin

General Manager

BestinBrands

Location
Bangladesh - Dhaka
Education
Master's degree, Human Resources
Experience
1 years, 10 Months

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Work Experience

Total years of experience :1 years, 10 Months

General Manager at BestinBrands
  • Bangladesh
  • October 2019 to July 2021

o Responsible for Bangladesh business for cosmetics and perfumes with global giants and authorized official partners are as following:




I. LVMH (Moët Hennessy Louis Vuitton) brands are Christian Dior, Kenzo, Bulgari, Givenchy, Bulgari, Celine etc.)
II. PUIG includes brands like Carolina Herrera, Nina Ricci, Paco Rabanne, Jean Paul Gaultier, Penhaligon's) and
III. Interparfum brands are Coach, Jimmy Choo, Karl Lagerfeld, Lanvin, Montblanc, St Dupont, Van Cleef & Arpels etc.) Prada, Chloe, Kilian, Amouage and Clarins cosmetics and Natura Bisse skin care products.

o In charge of direct relations with local Business Partners regarding product price setting & updating, deciding percentage of partners commission as per company policy, promotional and marketing activities to ensure sales growth through meeting monthly targets.

o Lead internal Marketing, CS and MT teams as to serve partners’ requirements, ensure smooth operation while maintaining company’s international brand image.

o Conceptualization and Organization of monthly marketing activities based on international brand guidelines followed by various partners’ approval process.

o Circulation of information and reporting to management team, as well as budget preparation for new business expansion plan, analysis of sales reports and setting team wise sales targets accordingly.

o Implementing team’s recruitment process & ensure timely appraisal of the team members.

o Analysis of brand activities and achievements.

o Preparation of Marketing Plans, Budgets and Reports as per the particular global high end Brand visuals, in-store and outpost requirements, participating with partners’ promotional activities as a strategy to increase sales together.

o Report to the management on Objectives and Achievements to augment revenues.

Education

Master's degree, Human Resources
  • at Southeast Business School, Southeast University, Dhaka Bangladesh.
  • February 2023