Product Manager, Trade and Marketing Manager
Abdul LatifJameel Electronics
Total years of experience :13 years, 0 Months
Key Responsibilities:
• Working as an in-charge of Toshiba and Sharp LED TVs at Kingdom level. Conducting meetings and be in touch with suppliers (Toshiba, Sharp), in order to decide on the product line and mix as well as FOB.
• Identifying key industry market movements and defining strategic product vision. Tracking and managing business (revenue, margin, share, inventory, etc.) of the product line to achieve growth and profitability goals.
• Driving product strategy and definition within product line, segmenting customers and markets. Collaborating to get buy-in from key stakeholders.
• Defining product requirements to meet the business objectives. Acting as product owner for the assigned team. Making trade-offs as necessary during product development phase.
• Developing clear product positioning including pricing and channel strategy and creating messaging platform to provide foundation for outbound marketing.
• Analysing and benchmarking competitive products, monitoring competitive activities and identifying customer needs. Evangelizing products and company through tradeshows, webinars and partner and customer visits.
• Creating competitive white papers and other documents for the field that highlight how products should be positioned in the market.
• Creating a trade marketing strategy and communicating this to the marketing team. Executing the trade marketing plan across the region.
• Driving brand awareness across various categories and products.
• Managing and motivating a team of trade marketing executives.
• Reporting on data and industry trends relating to trade categories. Creating trade marketing plans for individual products and product ranges.
Key Responsibilities:
• Planned, coordinated and executed the planned preventive maintenance activities to a high standard and in line with agreed procedures.
• Analysed, troubleshot and resolved technical malfunctions and breakdowns. Conducted basic root cause analysis of the problem in order to ensure rapid resolution and/or escalation to appropriate colleagues.
• Entrusted with the accountability to identify, validate and take action on system performance issues. Troubleshot (Fault diagnosis) technical malfunctions and fault finding services.
• Engaged in supervising the installation of Cameron surface systems at the site.
• Rendered necessary support to ensure safety of the rig crew at the time of installation.
• Involved in providing suggestions or solutions to solve any issues related to the surface systems to Saudi Aramco Foreman.
Key Responsibilities:
• Managed account with direct customer contact, built executive relationships within client base, articulated and strategies, created demand and led customer discussions to advance the sales process.
• Coordinated the involvement of company personnel, including support, service, and management resources, in order to meet account performance objectives and customer’s expectations.
• Determined and provided answers to requests for information and proposals by developing a thorough response plan and provided guidance and leadership for the proposal effort.
• Generated new business both in face to face meetings and over the phone and provided response to customer enquiries in a timely and accurate manner.
• Provided quotation and took follow up on customers' payment status. Entrusted with the accountability to raise work orders and ensure to have sufficient time to meet customers' orders.
• Proposed concise, value-based sales proposals and completed all documentation and administrative records, fully and accurately.
Key Responsibilities:
• Engaged in travelling to the rig when required as the company representative and support Petrolink Real Time Systems at the rig site.
• Received inbound equipment and correctly documenting inventory.
• Provided direct support for tenders including data analysis and cost estimates.
• Supported invoicing activities to ensure that revenue is secured in the required timeframes.
• Entrusted with the accountability to work alongside DD and MWD and ensure continuous and uninterrupted flow of real time drilling data.
• Took adequate follow up with the company man at the rig on behalf of Petrolink from pre installation of system until decommissioning of the service usually after the drilling reaches target depth.