Tara T Mathew

Managed annual revenue budgets and occupancy projections, ensuring efficient budget utilization across
all marketing channels.
Spearheaded branding and advertising efforts for 300+ retailers, utilizing digital signage, sponsorships,
and promotional events to maximize mall revenue.
Coordinated B2B deals and maintained strategic relationships with advertising agencies to ensure zero
bad debts and timely payments.
Directed end-to-end event execution, including vendor selection, budget allocation, and on-site
installation oversight.
Optimized social media presence by executing influencer video shoots and ensuring 100% accuracy of
digital floor plans and website assets.
Inspected mall assets and installations daily to ensure compliance with standard operating procedures
and high-quality presentation.

Administered Lulus loyalty program, managing a massive customer database and executing targeted
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campaigns.
Analyzed customer data to identify trends, providing actionable suggestions that improved operational
inefficiencies.
Conducted training and rewarding sessions for brands to increase participation in loyalty programs.
Maintained quality control and facility management standards to ensure a seamless customer
experience.