Medical Representative (Corporate MBA)
Eli Lilly
Total years of experience :3 years, 10 Months
- Received medical and non-medical training and orientation to understand the dynamics of the Diabetes market, with emphasis on insulin, and prepare to engage in discussions with physicians about insulin and recommended diabetes treatment approach as per approved international guidelines
- Explored unmet clinical and non-clinical needs within over five accounts, including hospitals, clinics and polyclinics, located in the Deira area, Dubai, UAE
- Engaged customers in events and activities, including service launches, product launches, and other seasonal events and acclivities according to the target patient profile
- Collaborated with purchasers to match orders with expected demand, as per the marketing activities and combined sales effort, and ensure a continuous availability of stock
- Mapped key accounts and influential customers to tailor the available services to their identified needs, focusing on the top 10 most important contributors to the business
- Defined target market relevant to the company’s product into three customer segment roles: physicians, patients and financial decision makers
- Identified direct and indirect competitors according to product portfolio and worked on a team to determine product positioning and pricing strategy accordingly
- Produced data-backed insights from different
customer groups to discover unmet market needs within a specific segment, by collecting and analyzing interview and survey results distributed to physicians
- Applied to a grant from the Yale Center for Biomedical and Interventional Technology (CBIT) intended to fund startups working on interdisciplinary projects, in preparation for future research grants and funding
- Co-founded BWE to address economic inefficiencies in the Egyptian marketplace, providing the first online resource of its kind in Egypt. This was done through carefully defining our scope and researching of other similar solutions applied within foreign markets
- Developed and implemented a three-phased plan for the project and supervised the application of the first two phases, including the analysis & design and development phases, resulting in early completion of both phases by about 25%, while minimizing the set-up costs to under $1, 500
- Diagnosed ongoing market conditions and recommended the dissolution of the project when the local economic and political conditions proved too unstable for such a venture at the time
- Collaborated with a team of two other MBA students to prepare a risk assessment model for the Turkish market to differentiate the firm for future business opportunities
- Analyzed available business models of relevance to tailor them to the Turkish market dynamics, resulting in a preliminary framework template which allowed us to feed data into an Excel-based prototype
- Lead multiple interviews with experts across a variety of industries to gather sufficient data and information to feed into the Excel model, develop and test it
- Created an Excel model to measure the risks considered most significant, based on three different independent variables identified as most significant, which is intended to be used by the firm to attract potential clients once sufficient data has been collected and fed into it
- Coordinated Arts Global project activities, an online portal bringing together the arts community in the Middle East, ranging from conducting research to organizing events and activities
- Analyzed the current environmental factors and offered recommendations to the project manager about the scheduling of various relevant or critical activities, resulting in the avoidance of risking low invitee attendance
- Investigated and contacted multiple prominent artists to seek out their contribution and support in the project as credible members of the Middle Eastern arts community
Coding machinery of the domestic airport wing and recording them in a database system.
- Recipient, Harley Lippman Master of Advanced Management Scholarship - Yale SOM Community Blogger - Teaching Fellow (Psychology), The Modern Unconscious - Courses taken include: Management in Times of Rapid Change (Strategy), Non-market Strategy (Strategy), Strategy, Technology and War (Strategy), Behavioral Economics (Economics), and Leadership Development courses
- Graduated with honors - Courses taken include: Finance, Strategy, Marketing, Global Economics, Negotiation, Strategic Deployment, Decision-Making Under Uncertainty, Operations, Business Law, Corporate Governance, and Mergers and Acquisitions
- Active member of Entrepreneurs’ Society, Model United Nations and International Student Leadership Conference - Courses taken include: Accounting, Finance, Marketing, Educational Psychology, Behavioral Psychology, Cognitive Psychology, and Lifespan Development
