Marketing Director
Nihilo Engineering
Total years of experience :12 years, 0 Months
marketing management
Client service, planning, management, strategy, and digital
I manage the advertising and marketing for our major client Qatar International Sports Services (QISS). We develop online, social, branding, media, and traditional as well.
I helped create plans for the marketing initiative across an integrated marking mix using strategic analysis and research methods. Developed branding for the company and helped liaise between third party suppliers.
With ADabisc, I provided and maintained smooth and effective communication flows and positive business relationships between clients and our agency. I was a pivotal role in interfacing between the clients and all other departments within the agency - creative, media, interactive, studio, and production in developing and executing multimedia campaigns. Collaborating with producers and creative to ensure client's needs are met on time. I worked closely with account managers in writing creative briefs, preparing proposals and handling clients' objections.
I handle all advertising campaigns for Blue Salon luxury retailer, Highland department stores, Karisma cosmetics, Gold Gourmet, and many more brand advertising. I created photography, design, copy, art direction, creative direction, brand identity for new retail concepts, and also conducted research on retail environments in the state of Qatar. My duties as an account manager entail collecting accurate briefs, keeping relationships active and up to date, developing insights and leading innovative solutions for our diversified brands.
Creating marketing material for prospects, Corporate profiles.
Created a Brand Guideline package which includes new logo construction and company introduction, typographic elements, color identity palette, logo usages and precautions. This company is a real estate investment company that is a parent company to other businesses.
Planned and executed a complete brand revitalization and marketing plan, including new type and logo, new menus (lunch, dinner, fax), 3 promotional fliers, email blasts with advertisements, customers information records and database for marketing resources and communications, creation of high quality photography for food items to be advertised and printed, posters, and last but not least, creating an established customer service plan. Increased sales by 20% in first two quarters, then 35% in one year.
Internship, Designing branded media for promotional events, creating graphics used to display on large screens, creating branded keynote presentations, creating promotional material and design of material, event coordinating during major events using large scale graphic projectors and displays, on-site promotions, experience marketing and consumer interactions were performed, and photography as well.
Internship, Creating layouts for print, concepts for branding identity, Photographic Imaging, and production design, various print media.
Graphic design, print production, created a wide range of print spanning from restaurant menus, business cards, calendars, sales receipts, full color printing, and branding identity. Made work orders for large scales businesses including H-Mart (The Korean Supermarket), UPS, and many more. After leave, I then joined my school as full-time student.
3.0, Dean's list award, Two internships at agencies.