Director - Project Sales and Development
SOTHEBY'S INTERNATIONAL REALTY
مجموع سنوات الخبرة :9 years, 8 أشهر
Founded in 1976, the Sotheby's International Realty (SIR) brand is a unique luxury brokerage agency offering a wide collection of luxury homes, estates and properties for sale throughout the world through a well-connected international network of more than 670 offices and 13, 000 sales associates across 49 countries. Dubai SIR opened as the first branch in the UAE in December of 2013 in Downtown Dubai with a dozen agents and quickly grew to 4 times that size in one year through acquisition of other teams.
Took the lead for Cluttons on their first Project Sales project in Dubai. Responsible to client for delivery of consulting services including: Sales (pricing, strategy, sales team structure, financials) Design (product review) Marketing (strategy, collateral, naming, graphics, plan) Administration (Pre-Sales administration set up, policies and procedures, CRM systems, drafting & review of key documentation) Contract negation, etc.
Investment services for key clients including Banks, Investment Funds, family offices, and HNWI. Transaction representation for acquisitions and disposals of investment grade assets including; Hospitality, residential, commercial, retail property as well as plots of raw land and partially completed projects for development.
Asset Investment/Divestment: Identifying potential clients, targeting elements of portfolios for listing, sensitively promoting to qualified investors, preparing feasibility studies and projected income analysis proposals in representation of disposals as well as reviewing financial data and other due diligence in representation of investors for acquisition.
Structuring: Consulting on structure and pulling elements together for JV partnerships between various parties such as: Landowner, Investor, Developer, Contractor, Financier, Asset Manager, Hospitality operator, etc.
Sales & Leasing: Acting on behalf of both Sellers/Buyers and Landlords/Tenants in various income producing and vacant property transactions. Personally responsible for soliciting offers and Expressions of Interest valuing over AED 750 Million.
Business Development: Sought and delivered business development opportunities for the company including other business lines such as Valuations, Commercial Sales and Leasing, Property Management & FM services.
Responsible for Union Properties’ largest development and business unit, MotorCity, Dubai, UAE. Primary tasks include managing all aspects, Strategic through Operational, of the following:
Asset Management: Maximizing value of the Developer’s portfolio of existing inventory and potential for future development projects. Creating new investment products: Rent-To-Own, Net Yield Rental Guarantees, JV models, Investment Funds, strategic partnerships.
Sales & Leasing: Ran Sales and Leasing Teams for Residential, Commercial and Retail inventory for both individual and wholesale strategies for individuals and Investors.
Property Management & Leasing of a portfolio including +350 residential and +75 retail units.
Business Development: Providing Strategic proposals for phased development of assets, including completion of unfinished projects hotels, Shopping malls and developing green field plots.
Marketing: Promotion of UP Brand and properties MotorCity, Uptown, and Green Community.
Finance: Budget planning, Drafting Service Charge Budget, Bi-annual Property Valuations, Weekly, Monthly & Quarterly Reporting.
Facilities Management: Advise and review of implementation of all aspects of FM processes (Hard & Soft services): Tendering, Awarding, Supervision and Review of Maintenance and Servicing of all contracts from Main FM service provider, to all specialist sub-contractors.
Strata/Jointly Owned Property (JOP): Ensuring compliance regarding the establishment of the handover to the Owner’s Association’s, RERA requirements, and Developer’s fiduciary responsibilities.
Support Services: Coordination with all UP corporate departments: Administration, Audit (Internal & External), Executive, Finance, Human Resources, IT, Legal, Projects, Purchasing.
Responsible for Union Properties’ core business, Property Management Department (PMD), at the corporate level. Principal responsibilities included:
Asset Management: Execution of Strategy for property portfolio valued at AED 4.5 Billion
Increased Property Value: repositioned projects in the market, increasing the official valuation figures by AED 100 per square foot in 6 months, and the Sale price from AED 1, 200 psf to AED 1, 600.
Increased Leasing rates above market rate, average of AED 40, 000 per annum in 6 months.
Added value to the property through strategic partnerships for purchase/lease of parts of the assets for F&B, Social Club, Serviced Apartments, Serviced Offices, etc.
Increased Projects profile through Marketing, advertising in print & on-line, Agency events & Open house, Ramadan tent, sponsorship of events, Dubai CityScape, etc.
Restructuring of Property Management Department (PMD):
Led team of 75 people: Seven Managers, Sales & Leasing Teams, Administrators & FM engineers
Decentralized Sales team from Head Office and established on-site Sales & Leasing offices for UP’s two most prestigious properties, Index Tower & Limestone House as well as MotorCity.
Set Exclusive responsibilities, targets and quotas for sales staff.
Built Asset Management Team to meet Board strategy of Asset disposal.
Liaised and coordinated with UP Project Development team
Additional Achievements: Sole UP representative sent to present and collect an award for “The Index- Best Tall Building in the Middle East and Africa for 2011” at the annual Council On Tall Buildings and Urban Habitat (CTBUH) awards ceremony in Chicago, USA.
Real Estate Asset Management consulting for Commercial and Retail Areas
All aspects of New Lease and Renewal of Lease for Retail & Office Units Including: Developing and seeking approval for Rate Strategy, Target Client Profile, Tenant Mix, Negotiation of terms, etc.
Administration & Coordination of all communication between Landlord and Tenants
Liaising and coordination with Facility Management, Hospitality, Estate Management & Leasing Agents
Appointed as Landlord’s representative for the most respected business addresses in Dubai, executed the daily management of all Real Estate related issues for both the Retail Area and Office Tower. Responsible for negotiation of +$30 USD million in annual leases.
Principal responsibilities included: Advising Landlord regarding Asset Management enhance income to maximize financial performance and deliver operational value of both commercial & retail areas through the development of target tenant profile and maximise occupancy.
Developing the Master Plan, Business Strategy and PR story in-line with current and forecasted market demands; sourcing brands and high profile tenants, review and recommend policies and procedures that will increase, improve, and maximize tenant occupancy.
Executing all aspects of the leasing process from Marketing through Negotiations to Handover: Pro-actively market the property, Source and seek out prospective tenants, qualifying potential tenants, running site tourism drafting Letters of Intent, Negotiate leasing terms and conditions, executing leases, achieve tenant satisfaction, maintain relationships with existing tenants, collecting funds, ensuring RERA and other legislative compliance, handling administration of existing tenants, negotiating rent reductions, renewals, early terminations, drafting Amendments & Variations, and managing documentation records communications.
Asteco is a 25 year old Dubai based company and former Savills Affiliate which handles Prime grade property for Landlords and Developers across the MENA Region.
Residential & Commercial Property)
Lead Listing Agent for the 2005 Sales & Leasing team
Sales Services - Consulting clients on property values, showing units, lead follow up, finalizing negotiations, coordinating execution of title transfer.
Marketing, Qualifying and Running specific campaigns for properties
Real Estate Agent for an established Brokerage on the Mediterranean coast of Spain. Primary & Secondary sales of Residential (Villas, Townhouses, Apartments) & Commercial Property (Retail space & Offices) as well as whole buildings, working agricultural properties and plots of land. Administration, Coordinating of legal, escrow, notary services for the client.