Tony Al Moussa

Shop Manager
Azadea Group, Massimo Dutti UAE, Dubai
September 2016 - August 2021
Responsibilities:
• Directing day-to-day operation of 600sq, ft. store generating more than $8M annually
• Recruit, train, mentor and manage 25-members team
• Great positive environment in the store
• Ensuring continuous delivery of outstanding customer service
• Supervise three assistant managers
• Providing coaching and engendering accountability for store results and staff performance
• Managing stock levels and making key decisions about stock control and inventory take
• Analysing sales figures and forecasting future sales volumes to maximize profits
• Analysing and interpreting trends to facilitate planning as well maintaining awareness of market trends in the retail industry
• Understanding forthcoming customer initiatives and monitoring what local competitors are doing
• Develop and implement employee performance evaluations and improvement plans
• Encourage store employees to take ownership for their performance and career development
• Dealing direct with the mall management for work permissions and marketing
• Direct communication with the supplier.
Selected achievements:
• Consistently exceeded annual goals in key metrics such as profit, sales, employee development and customer service
• Closed the season FW19 +25% comparing with the forecast “January 2020.
• FW19 Achieving highest number of KPI in the brand out of eight stores
• Accomplished $150.000 in first day of sales in December 2019, more than 30% comparing with previous year

Azadea Group is a leading fashion and lifestyle retail company present in the MEA, Europe, Asia and North Africa, managing more than 50+ international brands.

Massimo Dutti has long been a leader in sophisticated modern fashion. Committed to offer contemporary designs for men, women and children, Massimo Dutti boasts a large and diverse collection that ranges from elegant urban fashions to stylish casual wear.

As an Assistant manager I provide support for the manager, cover for them when they aren’t there, and look after the staff. All these things work together to keep a happy store ticking over and running smoothly.

Responsibilities:
• Making sure the shop floor runs smoothly
• Meet the store's monthly targets and handle budgets
• Deal with any enquiries and complaints and monitor customer service
• Serve customers as needed
• Put together the rotas and shifts
• Check that the products you sell are well displayed
• Managing deliveries
• Prepares reports by collecting, analysing, and summarizing information
• Maintains quality service by establishing and enforcing organization standards
• Helps customers by providing information; answering questions; obtaining merchandise requested
• Completing payment transactions; preparing merchandise for delivery
• Conducts quarterly inventory
• Trains new joiners
• Understanding Financial Reports and prepare Retail Analysis Reports (CWR, LFL performance (Comparative weekly reports), Revenue per Hour, Sales/SQM, Revenue per hour, Salary Ratio, Inventory rotation, CIR, Sell Out, Comparative Weekly Tickets sold KPI, Section Contribution, Shop Performance, Automated Shop Performance, TOP 40, Stock management, Financial definitions)

Carrefour recognized as one of the most active shopping concept developers throughout the region, the Group first introduced the hypermarket model to the Middle East in 1995. Majid Al Futtaim Retail manages Majid Al Futtaim Hypermarkets, a joint venture company with the world’s second largest retailer Carrefour, and offers shoppers the same quality, variety and value-for-money that have made the brand a household name to millions over the world.

As a Senior Section Supervisor, I was under general direction, planning, organizing and supervising the services and staff of the office automation section of the Data Services Division, General Services Department; providing technical support and training in the use of office automation systems and equipment; and perform related duties as required.

Responsibilities:
• Responsible for the administrative and marketing functions of the section assigned
• Receive the goods from the warehouse, physically count them
• Directs all sales staff and support group in their day-to-day duties and responsibilities
• Sets up showroom displays and responsible for daily showroom opening or closing
• Responsible for assisting the section manager in planning, organizing, controlling, and measuring the employees and activities of the section
• Establishes personal income goals that are consistent with company standards of productivity, and devise a strategy to meet those goals
• Responsible for the day to day display and ordering of stocks
• Controls and verifies return of incoming and outgoing of stocks
• Trouble-shoots laptop and desktop
• Install and program software and hardware
• Attends to customer queries and complaints
• Conducts quarterly and annual inventory
• Consistently achieved given target

Responsibilities:
• Check attendance of employees on duty from time to time
• Insure that all our products are available in the store and displayed well
• Insure to supply the deliveries on time and avoid the out of stock
• Attending phone calls and co-ordinate with managers and staff
• Insure to reach the sales budget minimum 105% on monthly bases