Business Development Executive
Central Motors Equipment LLC
Total years of experience :12 years, 0 Months
The company is part of the AlFahim Group and deals in tyres, automotive parts,
service and power tools. Reporting directly to the Channel Manager.
Achievements:
§ Initiated comprehensive market prospecting initiatives that led to an
increase revenue and profitability.
§ Acknowledged for expertise in commercial management and acquired
tenders of govt. entities such as RTA and Dubai Police.
Key Responsibilities:
§ Embarking on value-added sales initiatives and maintaining a database of
more than 2000+ workshops in the region.
§ Analyzing and evaluating the product portfolio and making necessary
adjustments by adding new products and suppliers. As a result of the same,
ensured a highly efficient pipeline.
§ Networking with decision makers across the region to generate business and
due referrals, identifying new markets and business opportunities.
§ Spearheading B2B customer visits, managing key projects and nurturing
exemplary relationships to drive upsell functions.
§ Performing market surveys to understand market position and competition.
The company has established itself over the last 25 years as a leading
The company has more than 12 years of experience in the Middle East and 600+ customers across UAE, Oman, Qatar,
Kuwait and Africa. They are among the leading importers, master wholesaler and stockiest of industrial & engineering
supplies like garage equipment, material handling, welding, safety, work shop and consultancy provider for supply and
erection of capital machinery for cement, concrete, steel industry and oil & gas projects throughout Middle East, Africa
and India. Reported directly to the General Manager.
Achievements:
§ Successfully introduced the brand and the division among all OEMs and most of the Class A, B and C garages as well
as Govt. workshops such as Dubai Police, RTA etc.
§ Successfully secured the tender of a leading OEM dealer in the first year of business.
Key Responsibilities:
§ Successfully launched and handled all promotional activities.
§ Designed and launched brochure and product portfolio.
§ Dealt regularly for lubrication equipment with Mobil and Sharlu.
§ Nurtured key customer relationships and negotiated customer agreements according to annual operating plans while
successfully delivering against the customer's expectations.
§ Analyzed local market trends and competitor activity to identify business leads, developed and implemented creative
local marketing channels and avenues for business growth.
§ Worked on brand development and regional expansion initiatives to increase brand recall and awareness across
target client groups and engaging in strategic alliances to grow the business.
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CERTIFICATIONS § Google Ads Search Certification § Advance Digital Marketing Expert, CPD London § Digital Marketing, KHDA Dubai Govt Pursuing: § Introduction to Data Analytics for Business § IBM Data Science