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Umer Sherif, Associate Manager – Marketing

Umer Sherif

Associate Manager – Marketing·International Data Corporation (IDC),

United Arab Emirates

Bachelor's degree, Multimedia Design

Work experience

Total years of experience: 19 years, 9 months

Associate Manager – Marketing

January 2013 - June 2026

International Data Corporation (IDC),

Dubai, United Arab Emirates

January 2013 - June 2026

Key
• Led design and production of event collateral for major CIO
summits and conferences across UAE, Saudi Arabia, Qatar,
Kenya, South Africa, and other MEA countries.
• Delivered high-quality speaker books, agendas, event branding,
and stage visuals for events hosting 100+ CIOs and senior
executives.
• Played a key role in enhancing event experience through
consistent and professional branding.
• Managed multiple projects simultaneously across different
countries with tight deadlines.
• Lead end to end creative design projects across MEA region.
• Manage and mentor a team of graphic designers, ensuring
quality and timely delivery.
• Design infographics and visual data content for IT research and
consulting teams.
• Develop whitepapers, newsletters, and research publications.
• Oversee digital marketing content including social media
creatives and event media.
• Collaborating with stakeholders to improve presentations and
communication materials
• Create sales collaterals and brochures to support business
growth.

Company industry:
Business Consultancy Services

Marketing Coordinator (Design)

December 2008 - January 2013

Makita Gulf FZE, JAFZA,

Dubai, United Arab Emirates

December 2008 - January 2013

• Designed and developed marketing collaterals and branding
materials used across multiple markets.
• Supported product launches and promotional campaigns with
high-quality creative assets.
• Played a key role in creating catalogues and visual content for
regional distribution.
• Designed brochures, banners, posters, flyers, ads, and trade
show booths.
• Developed product catalogues and promotional materials.
• Coordinated with internal teams for design approvals and
production.
• Created digital assets including e-books, icons, and graphics.

Company industry:
Retail & Wholesale

Multimedia Executive

December 2005 - January 2008

HCL Technologies,

Chennai, India

December 2005 - January 2008

• Designed book layouts, typography, diagrams, and illustrations.
• Developed marketing collaterals and branding materials.
• Supported visual design for corporate communications and
campaigns.

Company industry:
IT Services

Education

Arena Multimedia

January 2003

January 2003

Bachelor's degree, Multimedia Design

India

Madras University

January 2002

January 2002

Bachelor's degree, Bachelors in science

India

Skills

BRANDING
Intermediate
BRANDING
Intermediate
BRAND COMMUNICATION
Intermediate
BRAND COMMUNICATION
Intermediate
CREATIVE THINKING
Intermediate
CREATIVE THINKING
Intermediate
DESIGN REVIEWS
Intermediate
DESIGN REVIEWS
Intermediate
GRAPHIC DESIGN
Intermediate
GRAPHIC DESIGN
Intermediate
INFOGRAPHICS
Intermediate
INFOGRAPHICS
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
VIDEO EDITING
Intermediate
VIDEO EDITING
Intermediate
VISUAL COMMUNICATIONS
Intermediate
VISUAL COMMUNICATIONS
Intermediate