Valentina Corbetta

#2
• Provided strategic guidance and actionable insight within marketing and growth operations for tech startups and
enterprises.
• Crafted tailored solutions to address complex growth challenges across the accelerators portfolio companies.

• Serve as outsourced Chief Marketing Officer for fintech and digital finance clients, including a leading crypto exchange
expanding into banking and a digital investment platform, owning marketing strategy end-to-end.
• Diagnosed and resolved customer acquisition pipeline breakdowns for a crypto exchange client, rebuilding demand
generation and growth marketing strategy during a critical banking product launch.
• Lead brand positioning, performance marketing, and customer lifecycle strategy for investment and trading platform
clients, translating commercial objectives into go-to-market execution.
• Advise Techstars and ERA Global on fintech startup evaluation and investment decisions as part of a multi-year fintech
program advisory engagement.
• Operate a lean, multi-entity consultancy structure across US and UAE jurisdictions, managing retainer-based client
portfolios across European, Middle Eastern, and North American markets.

• Shaped market strategy, positioning, and media investment strategy for Scaled Solutions (core Meta products) within
a global marketing organization of 1, 400+, driving central budgeting strategy for Metas global media initiatives.
• Directed strategic positioning for CAPI product marketing through cross-functional workshops, partnering with data
science and analytics teams to build media measurement methodology across global markets.
• Refined partner and go-to-market strategy for the Reality Lab team, ensuring alignment with company-wide growth
goals.
• Led process improvement initiatives across multiple workstreams, developing new strategic audience segments to
sharpen targeted marketing and demand generation.
• Proactively consulted senior stakeholders on media activities and ROI-driven solutions, embedding data-driven
decision-making into global campaign strategy.

advise startups on digital, conversion, and social media marketing strategy. delivered go-to-market strategy training for 18
startups annually.

• Directed and empowered a high-performing cross-functional team of 32, steering end-to-end marketing strategy
across a diverse client portfolio.
• Cultivated strategic partnerships with 50+ clients across public and private sectors, driving enduring go-to-market and
brand strategy programs.
• Drove strategic campaigns propelling growth for startups and global brands across funding rounds, from $100K seed
stages to billion-dollar enterprises.
• Spearheaded digital innovation for government-backed tech startups, elevating consumer engagement through
cutting-edge marketing strategy.
• Built standardized operational protocols for the agency covering sales, strategy ideation, and delivery, and set
performance standards across the full project lifecycle.
• Recognized internationally as a thought leader among government clients in South Korea, Norway, Japan, Italy, France,
and Turkey.

• Developed positioning strategies for tech products, ensuring alignment with overarching marketing goals.
• Managed complex marketing content strategies across channels, ensuring consistency and effectiveness.
• Collaborated with cross-functional teams, providing insights that improved departmental synergy.
• Refined sales communication collateral for clarity and alignment with brand messaging.
• Fostered alignment with regional teams in the EU and Asia to drive cohesive global strategy.

• Drove governance and content strategy plans, ensuring brand consistency and alignment across a portfolio of clients.
• Collaborated with teams and partners to capitalize on emerging trends across traditional and emerging media
platforms.
• Analyzed market data and consumer insights to optimize data-driven marketing strategy.
• Contributed creative ideas in brainstorming sessions, enhancing marketing initiatives.
• Supported and analyzed integrated campaigns, refining strategy for optimal performance.