Vanessa Cullar

• Helped achieved top line for $70 million business present in 16 countries by ensuring optimum stock per market and per brand (General Mills MENA - one of Fortunes 500 FMCG company).
• Significantly improved forecast accuracy from 27% to 98% across Middle East and North Africa
region by conducting root-cause analysis and by integrating and leading forecast, demand and supply with marketing, sales, logistics and distributors.
• Owned and led demand planning activities across Middle East and North Africa Region including
24 months rolling sales forecast by presiding demands review, participating in market reviews,
supply reviews and management business reviews.
• Maintained demand planning system by statistical projection, promotional plans and modelling of
alternate scenarios.
• Coordinated monthly demand planning process, critiques and analysis and provided integrated
understanding by assumptions database, sensitivities, risks and opportunities.
• Run DRP (Distribution Replenish Planning) by SAP and uploaded shipment plan in Horizon.
• Performed stock position analysis and raised flag to sales manager and distributor for any overstock or under stock situation.
• Identified, controlled and managed "Abnormal Demand" including trading and utilization of hedging strategies.
• Facilitated strategic decisions on issue resolution & gap closing.
• Measured, monitored and improved KPI's thru Business Warehouse system (BW).
• Maximized the service to the client while maintaining the inventory policy defined for countries and plants.
• Accountable for supply policies such as (EOQ, scheduling, stocking points).
• Prepared and assisted in gap resolution as pre-work to the S&OP meeting. Monitored KPI’s, DT (Days Turn); SLOBS (Low rotation Obsoletes); CFR (Case Fill Rate); CD (coverage days); Inventory turns; Defined ABC categorization in order to define safety stock settings per category.
• Managed SAP, APO and Horizon in planning process.
• Managed and updated fiscal documents including stock, inventory, material control, accounting, and supply reports to maintain operations within budget.
• Participated in Class A Certification MENA Business Unit 2009 (Oliver Wight Operational Excellence) April 2009. Accountable for KPI's as per Class A, such as Forecast Accuracy, Sales Plan Performance, MAPE and Bias.

• Earned commendations from management for constantly adhering (actual versus plan) of 98% to 100%; highest adherence among all other international Littelfuse plants. This achievement led to re assigning Chicago US manufacturing to Philippines.
• Planned, controlled and implemented master schedule related to volume of production, number
of manpower, capacity, machine and working days required to meet customer demand.
• Mapped demand trends of individual customer segments, action specific processes to build parts availability.
• Processed orders based on system generated demand trends and inventory classification of individual parts.
• Conducted Monthly Suppliers Performance Rating, audited suppliers, and maintained good relationships with them.
• Managed materials planning as well as purchasing, warehousing and expediting of parts through SAP system.
• Implemented production plan by conducting monthly production meeting and daily monitoring production progress.
• Followed up order tracking, invoicing, clearing and shipping
• Processed Special / AIR customer orders and ensure completion of such orders.
• Monitored status of ordered inventory, took action to follow up on delays, uncertainties.
• Processed documentation to complete financial requirements of suppliers, logistics providers.
• Evaluated portfolio of "Dying" parts / "Dead" parts, to prevent waste of working capital.
• Analysis of various metrics for inventory management such as EOQ, lead time, re order level of all spare parts.
• Supervised physical inventory and ensured that figures in SAP system were accurate with actual counts.
• Participated in the implementation of Kanban system in warehouse resulting cost reduction and maximized space.
• Participated in ISO 9001:2000- Quality Management System audit & ISO 14001:2004 Environmental Management System audit.