Vani Shaji

• Sales Performance & Target Tracking: Analyzed individual & company sales across dental
products, identifying strengths & weaknesses to drive achievement.
• Product & Customer Insights: Uncovered top products & customer segments, informing sales &
marketing strategies based on buying behavior.
• Sales Forecasting: Used sales trends to predict future demand, optimizing inventory and ensuring
Class A customers buy high-value products.
• Ecommerce Project Lead: Designed and developed the company's e-commerce platform.
• Social Media Manager: Managed the company's social media presence, fostering brand communities
and engagement.

Key Responsibilities:
 Defining requirements, visualizing and creating graphics including illustrations, company logos, layouts,
photos and website.
 Create & design various materials for print and digital collateral.
 Setup desktop computers and peripherals and test network connections.
 Train end users on usage of computer hardware and software.
 Install and configure computer hardware operating systems and applications
 Ensuring servers are kept up to date and free of potential exploits.
 Monitor and maintain computer systems and networks
 Troubleshoot system and network problems, diagnosing and solving hardware or software faults.
 Set up new users accounts and profiles and deal with password issues
 Assisting in maintaining internal corporate systems including corporate email, messaging, websites etc.
 Upgrading, installing and configuring new hardware and software to meet company objectives.
 Implementing security protocols and procedures to prevent potential threats.
 Creating user accounts and performing access control.
 Test computers to ensure proper functioning of computer systems..
 Ensuring servers are kept up to date and free of potential exploits.
 Monitor and maintain computer systems and networks
 Troubleshoot system and network problems, diagnosing and solving hardware or software faults.
 Assisting in maintaining internal corporate systems including corporate email, messaging, websites etc.
 Keeping up to date with advancements and best practices in IT administration.
 Designing and implementing efficient end-user feedback and error reporting systems.
 Designing Dynamic and ecommerce websites as per the company standards.
 Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising
campaigns.
 Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and
KPIs).

• Oversee and update assigned support service requests.
• Setup desktop computers and peripherals and test network connections.
• Test computers to ensure proper functioning of computer systems.
• Train end users on usage of computer hardware and software.
• Install and configure computer hardware operating systems and applications
• Ensuring servers are kept up to date and free of potential exploits.
• Monitor and maintain computer systems and networks
• Troubleshoot system and network problems, diagnosing and solving hardware or software faults.
• Set up new users accounts and profiles and deal with password issues
• Assisting in maintaining internal corporate systems including corporate email, messaging, websites etc.
• Discussed the requirement and layout specifications for the website with clients
• Planning, designing and coding for developing proper web pages according to the suggested specifications.
• Verbally communicating the clients visiting their sites to understand their requirements and specifications.
• Deploying the developed web sites on internet and purchasing web space and making sure that the website runs successfully.
• Developed e-commerce websites and application, online advertisements and customer support sites.
• Designing & Developing websites in Word Press, Magento, Joomla, HTML, and PHP.
• Developing graphics for product illustrations, logos, and websites.
• Performing Online and Offline SEO for the company website.
• Analyse competitor websites for organic traffic insights
• Determine the best keywords to focus on throughout campaign
• Perform on-page and back-end optimizations for better rankings.
• Writing great content geared towards ideal customers
• Adding photos and graphics to make pages visually appealing and engaging.
• Building quality backlinks from different reputable sources.
• Creating citations to strengthen the business’s local presence.
• Driving traffic from numerous sources around the web.
• Developed user friendly interface for visitors to easily access it.
• Performed research to increase web activity and visits.