General Manager (GM)
Global Pharma
Total years of experience :21 years, 9 Months
Achievement:
• Established & launched the group of companies inside & outside UAE
o Global Pharma (Pharmaceuticals & Medical Devices)
o Global Markets Trading (FMCG)
• Developed a strategic plan on commercial, financial & operational pillars
• Established the company’s distribution network across the Middle East & Africa.
• Developed & executed the company’s Sales & Marketing plans for all products portfolio.
Job Profile:
• Managing & directing group of companies in both Pharmaceutical / Medical Devices & FMCG Fields
• Establish and implement the Strategic business, Financial and Operational plans and reports.
• Responsible for the overall operations of the company, with particular focus on Sales & Marketing, Supply Chain and customer Services.
• Establish and coordinate services for Sales and Marketing, Logistics, Warehouse, Purchasing, HR, Finance and IT.
• Ultimate brand responsibility and Financial management accountability.
• Monitor the implementation of approved strategies to drive the performance of the company.
• Prepare annual company budgets and monitor performance against the approved budgets.
• Ensure organization is running smoothly and efficiently in accordance with the company business development & marketing plans & objectives.
• Conduct quarterly business reviews to ensure performance to the annual business plan targets
• Implement back office processes and procedures related to supply chain, after sales, etc.
• Manage customer relationships at national & international levels
• Lead a team to develop new products and expand existing products along with management of brands and P&L
Achievement:
• Increased total trained HCPs by 237% within 2018
• Developed a strategic educational plan on ‘Professional & Commercial’ Education
• Successfully shaped the procedural environment by launching new learning modules & technology into MISSA Prof Ed Calendar
• Successfully increased J&J MS in MISSA region through collaboration with marketing teams to develop focus marketing & education strategy across the region.
• Launched the Faculty Development Program in MISSA
• Improved the team quality by launching the FST role in MISSA region
Job Profile:
• Reporting to the Education Solutions Director EMEA Emerging Markets.
• Member of EMEA Emerging Markets Leadership Team.
• Strategic planning and execution of Professional Education and Commercial Education programs across Maghreb, Iran & Sub Saharan Africa for J&J One MD.
• Maximizing Education Solutions resources for the efficient and effective delivery for both Professional and Commercial Education programs throughout the Education Continuum.
• Collaborating and aligning priorities with Sales, Marketing, HR and MD Professional Education leaders, to develop detailed Professional and Commercial Education plans for execution including budgets, facility and faculty needs.
• Manage projects collaborating with sales, marketing and Global Education Solutions partners.
• Optimizing the educational spending through collaboration with Finance, Legal, Regulatory & Supply chain, HR departments to ensure proper projects management.
• Manage local teams to ensure the implementation & application of all Education Solutions SOPs to the optimum level.
Achievement:
• Successfully re-launch Mentor business in Egypt.
• Successfully lead the market by duplicating the business of Mentor over 3 successive years.
• Increased MS to >50% in the therapeutic area by successfully negotiating the tender business in Egypt, Levant & Iraq.
• Highest Sales Manager achievement of 147% across the Middle East 2016
Job Profile:
• Managing, planning & controlling company business activities in the area of Egypt, Cyprus, LEVANT, Libya, Iraq, Yemen & Pakistan.
• Strategic planning of sales & marketing activities for Mentor business units in the region including marketing plans & strategies, sales plans, forecast, budget allocation, pricing & promotional programs.
• Lead the teams to achieve & exceed sales goals, growth plans & identify the development plans for each individual.
• Shaping Mentor business in the region through lobbying with KOLs & decision makers.
• Cooperate with company regulatory departments to facilitate market access.
• P&L analysis & decide the pricing process & tender requirements among the region.
• Set & implement the marketing strategies & launches plans for each market that lead to achieving the required sales growth.
Achievement:
• Sales Manager of the year 2013 across Iberia / MEA region.
• Led the first collaborative partnership ever between ConvaTec & MOH in Libya, Jordan, Iran & Iraq which added $6M to region revenue.
• Market access by building and negotiating the collaboration with Tajikistan MOH to introduce ConvaTec products into the Tajikistan market.
• Developed and implemented the first physician partnership program across the Middle East region in yearly educational programs.
• Successfully increases ConvaTec MS in the region by launching Aquacel Surgical, Aquacel Foam, Flexi Seal & Natura ranges across the LEVANT region.
Job Profile:
• Report to VP Iberia / AME
• Managing 3 business units of Wound care, Ostomy care & Critical care in the region of the region of Middle East & CIS region including Egypt, Libya, Gulf, Levant, Iran, Pakistan & All Stan region (CIS region).
• Drive sales & marketing activities for the 3 business units in the region in term of marketing strategies, sales plans, forecast, budget allocation, promotional programs & distributors’ development.
• Directing the distributors & their teams to achieve business plans, growth plans & setting the development plans for each individual.
• Stakeholder Management internal & external (KOLs & End users).
• Collaborate with company legal, finance, marketing, regulatory departments & distributors to facilitate market access, handling distribution agreements & defining incoterms.
• Coordinate between company finance department to handle pricing, bids & tender requests.
• Managing P&L for each country & set direction of marketing budget.
• Set & implement the marketing strategies & launches plans for each market.
Medical rep for CNS line
MBA in Global Marketing
BSc of Vet Medicine