General Manager
Lighting Engineering and HVAC Co. ( Led Way )
Total years of experience :34 years, 1 Months
Led Light and HVAC sales and marketing
Owner
I am responsible for both product planning and product marketing. This includes managing the product throughout the product lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, to deliver winning products. It also includes working with sales, marketing and support to ensure revenue and customer satisfaction goals are met. The Product Manager's job also includes ensuring that the product and marketing efforts support the company's overall strategy and goals
Lecturer in sales and marketing course and business administration for post graduate students, as a part time .
1- Business development : review company system and develop it to slandered systems.
2- Open new branches : in new markets;putting market plan, hire and training people, planning and control the new business .stressing on after sales services.
3- Open and design spare parts center and planning and control the new business.
4- Assist in putting the marketing plan for the company and marketing strategy.
'Executes marketing strategies and programs to increase the profitability of new and existing products and services. Responsible for pricing policies; product and market development; and gathering, analyzing, and utilizing market research. Also manages advertising and marketing communications activities' Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors Guides preparation of marketing activity reports and presents to managing director. And adverse trends and appropriate recommendations or conclusions. Direct all sales activities for Sales Mangers to ensure they meet the goals of the Business Plan. Participate in the process of launching new company products. Plan and conduct advertising campaigns. Plan, execute and manage day to day Sales Activities
supervising dealers sales & after sales support (Marketing plans, sales achievement and controlling the credit limit of dealers and responsibilities of appraisal of each dealer and searching for new dealers. Review Dealer's annually sales plan, and help in a strategies plan for distribution and study competitors, assist in submitting marketing plans and planning to achieve and sustain company competitive advantage. Prepare all related sales reports for all company,
Developed regional and local sales plans, which accurately interpret the Objectives of the business and uses it to focus the team’s efforts. Assisted sales personal to develop and maintain key accounts, developing account plans, time scales and sales methods to support the defined account strategy. Organized and supervised day today sales and services activities, service center was one of my responsibility, which enhance my technical skills. communicate with key internal and external customers to review the effectiveness of sales activities, the product and services offered and to highlight improvements required., Discuss and agrees smart objectives with sales, reviewing and updating in light of changes in the business.
Master in Business Administration (MBA) Degree Edinburgh Business School, Heriot Watt University, Scotland UK, 2007-2009. Coursework Included: Marketing, Negotiation, Strategic Planning Finance , Influence , Organization Behavior, Accounting, Economics, project management.
Bachelor of Science in Electrical engineering, Faculty of engineering. Baghdad University, 1982-1987