Waseem Pharoan, Content Writer-Marketing

Waseem Pharoan

Content Writer-Marketing

fäm Properties

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, International Studies
Experience
8 years, 1 Months

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Work Experience

Total years of experience :8 years, 1 Months

Content Writer-Marketing at fäm Properties
  • United Arab Emirates
  • My current job since December 2016

Implement SEO strategies that increase fäm Properties’ website visibility
and content rankings on Google. Google is ranking our content higher since
I began working with fäm Properties. Several content articles have listed on
Google’s first page regarding Dubai real estate projects.
• Branding fäm Properties by creating online content on the latest real estate
projects, events and investment opportunities in Dubai. My uploaded
content has directly generated leads for the company by prospective
investors enquiring to purchase property.
• Construct and submit articles to external sites on the latest events
happening in Dubai. My published articles develop fäm’s presence on
external sites, branding the agency and developing their online presence on
different platforms.

Sales Manager at Retro Fitness Timonium
  • April 2014 to December 2014

Develop and implement marketing strategies to increase membership sales
and raise awareness about why our franchise surpasses our competition.
Membership sales have increased by 9% along with decreasing budget
expenses by 13% since becoming General Manager.
• Branding Retro Fitness through social media platforms Facebook, Twitter
and Instagram to build a culture of engagement with our members while
sharing the latest events and promotions happening at the fitness center.
Since becoming manager, our club has received thirty-seven positive
reviews from members on Google, Yelp and Facebook.
• Review gross sales each month with our team to assess the most successful
sales strategies and capitalizing on opportunities. Set new goals each
month while delegating tasks to my team to ensure our monthly goals are
accomplished. Coaching staff on sales tactics that will improve their
customer service skills, ability to build rapport along with increasing
membership sales.
Shogun Fights (July 2015-December 2016- Media Relations, PR)
• Execute social media marketing campaigns to promote upcoming Shogun
Fights events to increase sales and build mainstream brand awareness
among sports fans in D.C, Maryland and Virginia.
• Schedule media interviews for athletes and for the President of Shogun
Fights to market our upcoming event. Develop relations with media
networks to increase media presence and coverage during our events.
• Coordinate with athletes participating in the main/co main event for pre-
fight interviews that are uploaded on all social media platforms of Shogun
Fights. Our pre-fight highlight videos were well received by successfully
increasing ticket sales and branding the promotion as the best MMA
promotion in the region. Highlight videos reached over 23, 000 fans.

Internship at Sky News Arabi
  • to

Directed a variety of expert outreach initiatives to promote high profile live
interviews.
• Monitored breaking news to keep the Bureau Chief informed on the latest
information. Assumed major responsibility during the 2012 elections in
scheduling a wide range of guests from numerous policy institutes to be
interviewed. Our elections coverage was very well received; we
successfully hosted an array of guests under time sensitive conditions.

Education

Bachelor's degree, International Studies
  • at Towson University
  • May 2012

Specialties & Skills

ASSETS RECOVERY
BUDGETING
CONTENT MANAGEMENT
LA GESTIÓN DE LA MARCA
MICROSOFT OUTLOOK
REAL ESTATE
SCHEDULING
WEB SITE PRODUCTION
WRITING

Languages

Arabic
Expert
English
Expert