Yasmin Hamed

Spearheading the group-wide OD strategy across Darco, Almsakin Place, Dwam, and Jadeer.
Responsibilities include:
1. Conducting comprehensive job analysis across departments to ensure clarity in roles and alignment
with organizational goals.
2. Creating and updating detailed job descriptions that reflect current expectations and competencies.
3. Building and overseeing the succession planning framework to ensure leadership continuity and
internal mobility.
4. Designing and monitoring KPIs and performance evaluation systems that drive accountability and
measurable impact.
5. Managing L&D programs to close skill gaps, support growth, and prepare future leaders through
targeted upskilling and training paths.
6. Spearheading strategic internal communication initiatives to foster a unified culture, increase
engagement, and strengthen internal brand identity across all companies within the group.
7. Driving the full recruitment cycle for executive and strategic roles. From talent sourcing and
competency-based assessment to onboarding, ensuring alignment with business needs and long-term
strategic goals.

In Communications, AlMays, Brandship, Blocks, and Masco — placing hundreds of high-caliber
professionals at all organizational levels, from C-level executives to specialized junior roles.
Key Achievements:
Specialized in recruitment by choice, diving deep into executive search and strategic hiring projects
across multiple sectors.
Hired and placed hundreds of professionals during this period through international and local
sourcing strategies.
Designed and implemented a custom ATS for AlMays, significantly improving hiring workflows and
recruiter productivity.
Recruited a CEO and Creative Directors for Brandship from the European market, enhancing
leadership strength and global positioning.