Yasmine Khalaf, Marketing & Event Sales Manager/Spa Manager

Yasmine Khalaf

Marketing & Event Sales Manager/Spa Manager

The Fairlane Club

Location
United States
Education
Bachelor's degree, Communications
Experience
3 years, 3 Months

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Work Experience

Total years of experience :3 years, 3 Months

Marketing & Event Sales Manager/Spa Manager at The Fairlane Club
  • United States
  • October 2010 to December 2013

Marketing and Event Sales Manager
• Built strong customer relationships
• Sold and planned event details including birthdays, engagements, weddings, corporate meetings, and holiday events
• Provided services working within club’s budget
• Understood and met client needs and budget requirements.
• Communicated effectively and built strong relationships internally with the management team and floor staff.
• Wrote, designed, and published monthly club newsletter
• Branded the company by integrating the logo in all promotional materials to communicate our brand
• Created and sent daily email blasts via “Constant Contact” promoting the club
• Organized in-house events such as Thanksgiving Dinner and Christmas Brunch


Spa Manager
• Trained spa team members, planned and programmed all aspects of daily operations of all treatment specialists
• Provided consistency and efficiency in the operation and customer service level
• Ordered and regulated inventory of professional spa products
• Minimized costs and modified service pricing by using competitive bench marking
• Increased revenue from $2000 to $8000 per month
• Managed payroll and hiring of employees
• Created, wrote, and edited spa brochure and flyers

Education

Bachelor's degree, Communications
  • at University of Michigan
  • April 2014

I completed an internship as a communications specialist at the Fairlane Club in Dearborn from May 2013-August 2013.

Specialties & Skills

Sales Growth
Customer Relations
Brand PR
Event Planning
Public Relations
Microsoft Office

Languages

English
Expert
Arabic
Expert

Memberships

Public Relations Student Society of America
  • member/student
  • January 2012

Training and Certifications

Public Relations Certificate (Certificate)
Date Attended:
January 2012
Valid Until:
January 2014