Yasser Farouk, Marketing Communication & PR Manager

Yasser Farouk

Marketing Communication & PR Manager

Hyundai Al Majdouie

Location
Saudi Arabia - Dammam
Experience
18 years, 5 Months

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Work Experience

Total years of experience :18 years, 5 Months

Marketing Communication & PR Manager at Hyundai Al Majdouie
  • Saudi Arabia - Dammam
  • My current job since April 2010

1. Responsible for strategic direction and execution of all internal and external communications

2. Work to develop and maintain firms branding and visual identity guidelines.

3. Handling collateral materials promoting firms services.

4. Develop brand guidelines and ensure consistent adherence to guidelines for all marketing materials and activities.

5. Work on corporate intranet and Internet site developing and maintaining content, including video/podcast content.


6. Creates various marketing materials to be used across various media platforms, developing creative concepts for consideration.


7. Developed and execute online strategies that include search engine optimization, keyword search, search engine marketing and social media

8. Manage the corporate website, search engine marketing and search engine optimization programs

10. Creates Power Point presentations for sales and management meetings

11. Constantly explore, recommend, use and optimize communication methods, vehicles and technologies to engage with various audiences, particularly as part of fully integrated demand generation campaigns.

12. Plan, organise and manage events including roadshows, customer and partner events, industry events, sales training sessions and other corporate events

Senior marketing executive at Toyota Egypt
  • Egypt - Cairo
  • December 2005 to April 2010

1. Work to develop and maintain firms branding and visual identity guidelines.

2. Write collateral materials promoting firms services.

3. Develop brand guidelines and ensure consistent adherence to guidelines for all marketing materials and activities.

4. Plan, organize, execute and manage events including roadshows, customer and partner events, industry events, sales training sessions and other corporate events

Specialties & Skills

Promoting
Identity
Sales Management