Sales & Operations Planning (S&OP) and Demand Head
Mars Saudi Arabia
Total years of experience :19 years, 4 Months
• Reporting to Saudi Arabia General Manager.
• Lead the Unit S&OP+ process and issue resolution
• Ownership and facilitation of the Demand Planning process to ensure a consensus 26 period forecast is developed and signed off throughout the periodic cycle
• Ensuring Sales & Marketing teams are addressing the gaps between baseline forecasts and Operating Plan, Stretch Plan and Battle Plan targets
• Review, analyze and understand the Unit OGSM KPIs performance measurements versus target and work cross functionally to develop action plans to address
• Drive focused improvements in forecast accuracy and bias in collaboration with Unit Sales and Marketing teams
• Manage Unit Integrated Reconciliation issues through facilitating appropriate players to develop scenarios which optimize business performance and develop gap closing strategies
• Active participation / ownership of continuous improvement of the APMENA S&OP+ process
• Member of Egypt, Libya & Sudan Management team with P&L responsibility.
• Managing the supply chain operation of a Direct to customer Market (Egypt) and 2 Distributor Markets (Libya & Sudan).
• Manage the “Demand Management Review” cycle within S&OP+ for ELS and represent ELS Business team in “Supply Management Review” (including assumptions review, statistical forecasting and freshness management)..
• Drive the continuous improvement of S&OP+ & Lean Mindset in the market.
• Drive superior customer service through being accountable to achieve product availability on a monthly basis, while adhering to agreed stock covers.
• Manage the pipeline stock levels and ensure a lean pipeline and efficient working capital.
• Create and maintain a stock early warning system to manage product availability, freshness and recommend/drive actions accordingly.
• Manage the end to end order to delivery cycle
• Track, reduce & optimize Supply chain Logistics costs
• Manage logistics service providers for delivery and Warehousing
• Liaise between logistics, Marketing, sales and customer on feedback related to product delivery
• Lead the implementation, improvement and optimization of S&OP+ processes across NAL.
• Lead the source units management and relations across segments.
• Standardize/Optimize Key SC processes across North Africa & Levant unit.
• Build a lean mindset & a culture of continuous improvement
• Point of contact for execution of global and regional SC projects.
• Supervise on Lean initiatives and projects in order to reduce waste and improve efficiency.
• Leading central supply team responsible of supply planning to all North Africa & Levant Markets.
• Implementing system and efficiency projects to improve cost, service and freshness
• Implement and drive Demand planning processes in Egypt, Libya & Sudan markets.
• Manage Supply, Demand & Customer Service operations for Egypt, Libya & Sudan markets.
• Develop 3-year ends Sales out Forecasts for Egypt, Libya & Sudan markets.
• Drive Recommendations to capitalize/mitigate the Opportunities/Risks in light of monitoring sales Out Performance in the Markets.
• Develop Volumes for Operating Plan & Business Activity Recommendations.
• Lead the Supply/Demand Management Review in the Sales & Operations Process (S&OP+).
• Developing Weekly Business Position for Egypt/Libya/Sudan.
• Manage and report Supply Chain KPIs on periodic/weekly basis.
• Work closely with Sales, Marketing and Quality departments to secure delivery of periodic Business Position.
• Capture and communicate weekly/ periodic changes.
• Managing stock level targets
• Responsible for demand, supply & logistics operations for 40 countries (47 customers/bottlers) located in North West Africa, French West Africa, Equatorial Africa and East Central Africa regions (more than 65% of the plant total sales volume).
• Prepare the departmental Business plan.
• Responsible for managing and improving Forecast accuracy and quality.
• Measure and manage key performance indicators and ensure alignment to business plan targets by taking the necessary corrective and preventive actions.
• Manage FG and ingredients age of stock and inventory level to minimize write-off value in order to achieve planned target.
• Ensure the achievement of the agreed upon Forecast with Bottlers/Business units and take the necessary actions in case of any deviations from business plans.
• Work closely with Business units/Bottlers regarding volumes, new products launches and demand changes.
• Conduct regular conference calls/meetings with Business units/Bottlers to discuss demand variations and issues.
• Work closely with Commercialization team in launching new products across all Africa Regions.
• Regular/Continuous forecast update on SAP and working with different functions to meet changes in demand.
• Managing the portfolio of 40 countries (47 customers/bottlers) located in North West Africa, French West Africa, Equatorial Africa and East Central Africa regions (more than 65% of total sales volume).
• Receive orders from customers and check availability in case of deviation from initial forecast.
• Follow up and coordinate with different supply chain functions (planning, quality, logistics and WH) to ensure timely delivery of orders.
• Receive, validate, analyze and update monthly forecasts from customers.
• POR (Perfect Order Rate) coordinator, a target to improve plant overall supply chain performance.
• Ensure the achievement of the agreed upon Forecast with customers and improve accuracy.
• Conduct regular sales and operation(S&OP) meetings with departments/stakeholders to ensure smoothness of sales orders and best alignment with customer targets and demands.
• Participate in preparing monthly report summarizing sales achievements/performance against targets/Forecast.
• Participate in preparing Department Business plan.
• Measure key performance indicators and ensure alignment to business plan targets by taking the necessary corrective and preventive actions.
• Supervise over logistics activities to ensure best delivery to customer in terms of quality, cost and time.
• Monitor FG age of stock and inventory level to minimize write-off value in order to achieve planned target.
• Planning, Executing and Controlling Supply shift projects across all Africa regions.
• Member of the plant safety committee.
• Conduct regular conference calls with Customers/Business units to discuss and align on forecast, orders and pending issues.
• Responsible for planning and logistics of LUX, GOOD MORNING, MIST, DOVE and SUNLIGHT bar soap brands throughout Mashreq region (EGYPT, SYRIA, LEBANON, SUDAN, IRAQ, MORROCO, TURKEY, and AFGHANISTAN).
• Responsible for weekly plan upload and MRP running.
• Responsible for setting and implementing the weekly, monthly, and yearly master production schedule (MPS) based on the demand forecast.
• Responsible for raw and packaging materials’ planning and availability.
• Responsible for the product cycle from the point of demand receiving till shipping the finished goods to customer.
• Responsible for logistics and follow up of raw, pack and FG.
• Responsible for raw and packaging materials, stock level target.
• Responsible for implementing promotions and new launches set by marketing team in terms of planning, production and availability.
• React to sales demand variations and sudden demands and take the necessary actions to secure availability.
• Responsible for implementing cost savings initiatives and projects.
• Create and maintain suppliers’ database with capacity, quality, timeliness, geographical location, shipping capabilities rating and reporting to management.
• Guarantee sufficient and timely supply at all times to prevent shut downs and maintain minimal queue lines.
• Responsible of controlling inventory stock levels for raw, pack and FG.
• Responsible for preparing and executing liquidation plans for delisted SKUs to avoid obsolete stocks.