Senior Business Research Associate
Infomineo
Total years of experience :12 years, 7 Months
-Executing and managing data gathering from primary and secondary sources, conducting data analysis, interpretation, generating insights and reporting process for short and longterm research projects
-Managing clients’ relationships making sure that the research project reflects the client’s business objectives in the reporting of findings
-Leading brainstorming meetings to select the best research methodology, setting-up the
projects’ planning and follow-up progress, team staffing, and deliverable format
-Concluding evidence-based insights and potential actions based on qualitative and quantitative data analysis and industry/market knowledge to optimize client decision
making
-Conducting final quality control on deliverable
-Developing project proposals
-Coaching junior analysts
-Developing strategies to launch new business activities through:
-Market research and analysis
-Competitors benchmark
-Potential partners benchmark
-Business research performed includes Market analysis, competitive landscaping, company and country profiling, market research, market sizing, trend analysis, etc.
covering various industries across different geographies.
-Developed and executed marketing plans, both short & long term, to ensure the profit
growth and expansion of products
-Provided management with feedback on all department’s activities
-Researched, analyzed and monitored financial, technological and demographic factors so that market opportunities may be capitalized and the effect of competitive activity minimized
-Overseen the development of marketing literature, reports, and presentations
Minor: Business Administration