Sales & Marketing Manager
Golden Eagle Distribution
Total years of experience :31 years, 10 Months
* Attends sales meetings with SMEs and clients to review prospective projects.
* Plans proactive plan for sales leads.
* Assists in the communication of potential sales leads, both online and over the phone.
* Attends all project hand-off meetings.
* Takes notes and keep minutes during sales and hand off meetings.
* Creates campaigns for and manages company social media.
* Manages company websites.
* Prepares, organizes and files documents.
* Assists and reviews all contracts before sending them to the client.
* Assists the account or project manager in the execution of the management plan for the assigned projects.
* Carries out daily operational tasks in an effective and timely manner.
* Helps problem-solve issues and suggest ways to improve the project.
* Creates and submits invoices to the controller for the processing.
* Organizes, files, and maintains all current project documents.
* Develop and maintain high-level relationships to serve as a trusted consultant with internal clients, external clients, and networks.
* Develop and implement the sales and marketing plan which will focus on revenue, customer, and market expansion.
* Implement strategic sales and marketing plans along with initiatives to include but not limited to interacting with internal and external existing and prospective clients, solicitation efforts, and securing business.
* Responsible for all marketing and sales activities, from lead generation through contract closing.
* Develop & manage efficient sales plans for new channels for brands.
* Organizing all store operations and allocating responsibilities to personnel.
* Supervising and guiding staff towards maximum performance.
* Preparing and controlling the store’s budget aiming for minimum expenditure and efficiency.
* Monitor stock levels and purchases and ensure they stay within budget.
* Deal with complaints from customers to maintain the store’s reputation.
* Inspect the areas in the store and resolve any issues that might arise.
* Plan and oversee in-store promotional events or displays.
* Analyze sales and revenue reports and make forecasts.
* Ensure the store fulfils all legal health and safety guidelines.
* monitor market trends to determine the need for improvements in the store.
* Acquisition of new business with the Key Account in the region.
* Develops a regional strategy for business with the Key Account.
* Ensures transparency concerning the customer's target prices and competitors' prices.
* Together with Sales checks incoming RFQs (Request for Quote) for completeness.
* Coordinates in-house exhibitions and presentations, top management events, and meetings.
* Observes technological trends and requirements and the activities of the competition.
* Identifies and records the Key Account customer requirements.
* Carries out the sales planning with regard to the Key Account in the region.
* Own the accurate forecasting of orders, convertible orders, margins, and sales .
* Lead the sales team to develop and execute account growth strategies and Account Planning.
* Take full ownership of the sales cycle which includes listing presentations, execution, forecasting, POS reviews, and promotional planning.
* Work hand in hand with supply chain and operations for forecast planning, stock positions, new product rollouts, and fulfillment excellence overall.
* Development and execution of key account strategy/business plan.
* Develop and execute yearly commercial plans for assigned customers in line with company business development and marketing plans.
Senior Category Manager for PC & SDA.
Managing multi global brands as: Kenwood, Braun, Delonghi, Dyson, BaByliss Paris, Philips, Hitachi, Panasonic & Wahl.
Responsibilities
• Analyze data & insights to determine industry and consumer trends.
• Develop and execute category plans to meet revenue goals.
• Develop exit strategies for unsuccessful products.
• Make changes to the product line to increase profit margin.
• Foster trust relationships with vendors to achieve better pricing and quality of services.
• Negotiate price changes with vendors and inform the changes to relevant departments of the organization.
• Place appropriate orders to ensure product availability that meets consumer demands.
• Determine the positioning of a product category to maximize visibility.
• Liaise with marketing teams to determine competitive pricing and promotional activities of a product category.
• Implement monthly promotional strategies to achieve sales goals.
• Collaborate with buyers and merchandisers to expand product categories.
• Make forecasts for product demand to ensure the sustainability of inventory.
• Assume responsibility of budget development and revenue for category.
• Manage sales team for improving sales of a specific category of products.
• Assist in coordinating and executing the business tactics for development, marketing and sales of the products in the category.
• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
• Planning and execution of all communications and media actions on all channels, including online and social media
• Assisting with product development, pricing and new product launches as well as developing new business opportunities
• Creating and managing promotional collateral to establish and maintain product branding
• Managing the budget for advertising and promotional items
• Competitor and customer insights analysis
• Analysis of sales forecasts and relevant financials and reporting on product sales.
* continuously monitor marketing trends and keep a close eye on competitive products in the marketplace.
* regularly meet with clients and senior management,
* oversee a team of junior marketers.
* developing, implementing and executing marketing initiatives and activities, include campaigns (print, web, social media, broadcast, etc.), events, corporate responsibility programs and sponsorship.
* in charge of managing and developing P&L and driving market growth.
"Develops products by identifying potential products; conducting market research; generating product requirements; determining specifications, orders timetables, pricing, and time-integrated plans for product introduction; developing marketing strategies".
• Determines customers' needs and desires by specifying the research needed to obtain market information.
• Recommends the nature and scope of present and future product lines by reviewing product specifications and requirements; appraising new product ideas and/or product or packaging changes.
• Assesses market competition by comparing the company's product to competitors' products.
• Provides source data for product line communications by defining product marketing communication objectives.
• Obtains product market share by working with sales director to develop product sales strategies.
• Assesses product market data by calling on customers with field salespeople and evaluating sales call results.
• Provides information for management by preparing short-term and long-term product sales forecasts and special reports and analyses; answering questions and requests.
• Facilitates inventory turnover and product availability by reviewing and adjusting inventory levels and orders/supply schedules.
• Brings new products to market by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with principal and manufacturing.
• Introduces and markets new products by developing time-integrated plans with sales, advertising, and principal.
• Determines product pricing by utilizing market research data; reviewing orders and sales costs; anticipating volume; costing special and customized orders.
• Completes operational requirements by scheduling and assigning employees; following up on work results.
• Maintains product management staff by recruiting, selecting, orienting, and training employees.
• Maintains product management staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
• Contributes to team effort by accomplishing related results as needed.
Manage & supervise all sales operations & marketing activities in KSA western & southern regions.
Setup sales targets & objectives in order to achieve main Goal.
Seek new clients & develop current customers.
Observe & review inventory, availability, deliveries & distribution plans.
Expand company business and market share.
Finalize customers contracts & negotiate to close deals.
Review & follow up customers A/R & collection progress.
Conduct business meeting with all customers to improve sales.
Follow up after sales services to acquire clients satisfaction.
Apply company strategy & directions.
Apply training sessions for new sales team and customers staff.
Reporting to division manager / top management.
Supervise all sales activities with sales team.
Setup & handle all sales promotions / campaigns in the region.
Conduct products training to clients.
Ensure targets achievements & sale progress.
Conduct business meetings with all clients to ensure satisfaction.
Review stock availability, Customers A/R, Collection process.
Reporting to top management.
Promote new Products / brands.
Seeking new clients & outlets & channels.
Achieving sales targets.
Observe market progress & competitors.
Computer science