Yousef Ghazawi, Digital Acquisition and Media Expert

Yousef Ghazawi

Digital Acquisition and Media Expert

stc

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Software Engineering
Experience
16 years, 4 Months

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Work Experience

Total years of experience :16 years, 4 Months

Digital Acquisition and Media Expert at stc
  • Saudi Arabia - Riyadh
  • My current job since June 2018
Performance Media Manager - Digital marketing at Reprise Media
  • Saudi Arabia - Riyadh
  • February 2016 to June 2018
Operations Manager Digital Manager, PPC, SEO & Social Media at Chain Reaction
  • United Arab Emirates - Dubai
  • April 2014 to January 2016

Manage the team of SEO, SEM & Social Media Advertising.

Search Manager Manager, PPC & SEO at Chain Reaction
  • Saudi Arabia - Riyadh
  • April 2011 to April 2014

Manage the team of SEO, SEM.

SEM (SEO and PPC) at Xtreme Conversions
  • Jordan - Amman
  • October 2009 to May 2011

SEO, SEM, CPA, Affiliate Marketing
In addition to running advertisement campaigns on search engine networks (Adwords, Yahoo and Bing), and managing the company’s websites I am responsible for finding a profitable niches and building websites to market those niches.
I am familiar with all the search engine technique and I have used most of them successfully in promoting our company’s websites.
The following are the techniques that I have used:
Social Bookmarking, Article Submitting, Video Submitting, Blogging, Blog Comments

I have run 10 thousand dollars monthly campaigns on all the search engines. I was competing with the best PPC marketers and I was able to achieve top ad positioning along with minimal CPC and a high CTR. I am familiar with the add quality and how it affects ad positioning.
I also had the chance to run an advertising campaign on Facebook as well.

SEO at Hantoor.com
  • Jordan
  • July 2009 to September 2009

I was responsible for applying SEO techniques on the company’s website Hantoor.com including
-Keyword Research
-Making sure that the website is Google friendly, and all the pages are reachable by search engines bots (on-page SEO)
-Backlink building (off page SEO)

Account Manager at Connect Information System
  • Jordan - Amman
  • February 2009 to July 2009

As a QA Tester:
Responsible for testing the websites produced by the company, assuring that all the functionality works and the websites are cross browser compatible.

As an SEO Specialist:
Responsible for applying Search Engine Optimization aspect on the sites owned or produced by the company, enhancing search engine rankings for the websites on the targeted keywords.

SEM (SEO and PPC) at Xconversions
  • Jordan - Amman
  • April 2007 to April 2008

Responsible for running campaigns on google adwords, yahoo marketing and bing adcenter.
Responsible for applying SEO techniques on the company’s websites from choosing the domain name, keyword research, content layout and formatting, to on page SEO including: description and keywords, as well as off page SEO and link building.

Education

Bachelor's degree, Software Engineering
  • at Philadelphia University
  • September 2006

BSC from Department of Software Engineering \Faculty of IT - Philadelphia University\The Hashemite Kingdom of Jordan Average (76) (Very Good)

Specialties & Skills

Digital Marketing
Google Adwords
Microsoft Adcenter
Google Adword
Digital Planning
Digital Strategy
Google Analytics
Digital Sales
SEM (SEO & PPC)

Languages

English
Expert
Arabic
Native Speaker

Training and Certifications

Google Adowrds Certified (Training)
Training Institute:
Google
Date Attended:
February 2017