Business Development Manager
Media World
Total years of experience :19 years, 4 Months
•Identifying new sales leads
•Pitching products and/or services
•Maintaining fruitful relationships with existing customers
•Working on Media planning and Buying
•Searching for new Outdoor location in UAE
•Contacting new suppliers
•Identify and evaluate specific new profitable business opportunities
•Researching organisations and individuals online (especially on social media) to identify new leads and potential new markets
•Researching the needs of other companies and learning who makes decisions about purchasing
•Contacting potential clients via email or phone to establish rapport and set up meetings
•Planning and overseeing new marketing initiatives
•Attending conferences, meetings, and industry events
•Initiate and complete proposals and presentation for new business opportunities
•Work with internal teams to deliver outstanding presentation to capture profitable business opportunity
•Preparing PowerPoint presentations and sales displays
•Contacting clients to inform them about new developments with the company’s products
•Developing quotes and proposals
•Negotiating and re-negotiating by phone, email, and in person
•Developing sales goals for the team and ensuring they are met
•Training personnel and helping team members develop their skills
Dealing with buyers, store managers and regional managers of major retail chains.
•Identifying and assessing a client’s critical needs.
•Identifying short and long term growth opportunities.
•Presenting business proposals to prospective clients.
•Attending meetings with clients.
•Maintaining tight budget control over expenditure.
•Forecasting and tracking key account metrics.
•Keeping up to date with market trend and competitor activity.
•Being a point of contact to priority customers and resolving any issues that they have.
•Closely liaising with the marketing team about campaigns.
•Collecting and communicating customer requirements to all necessary departments.
•Providing technical customer support as necessary.
Conducting regular Business Reviews with customers and suppliers.
•Responding to client communications or queries.
•Networking with business partners and customers.
•Monitoring the effectiveness of any marketing campaigns.
•Study and understand the product and locate the target audience to communicate its features and motivate them to buy
•Stay abreast with the facts and figures and the distributing network such as newspaper and magazine and TV and radio
•Communicate with the media representative for buying advertising space for clients in print, broadcast and online advertising
•Negotiate the advertising cost and schedule with the media
•Liaison with the clients and media representatives to build business relationships
•Book appropriate place on the print media, and time where the product to be advertised can be watched by maximum viewers at a time
•Follow up with the company and the media representative for airing or publishing the advertisements
•Plan strategy for buying media spaces and draw a least possible rate for advertisement
•Coordinate with the accounts department to bill the client and media payments
•Monitor the sales figures once the product is advertised, and advice changes to the clients based on the information
• Initiate, coordinate and follow through on projects to ensure success in timing and quality.
• Maintain accurate information within the agency’s as a project manager / traffic system so that status is updated is in real time.
• Interface with Creative and Internet department on client’s behalf.
• Represent the client’s interest to agency staff.
• Construct estimates and change orders.
• Implementation of marketing plans, including product positioning, campaign strategies and market strategy insights
• Marketing opportunity for revenue
• Provide product/service support in order to establish proper channels of information and communication
• Responsible for branding, advertising, trade shows, company events and promotional collateral
• Work with management on projects dealing with media relations and business communications
Brought in the below listed projects to the company
Abu Dhabi air expo
• Looked after Public relation
Dubai police conference sports verses crime
• Looked after the creative and marketing collateral
• Looked after the sponsorship (brought in 2 sponsor’s already)
• Got media partners
• Prepared the marketing campaign through varies marketing channels where it was suitable to that event
• Looked after the organization of the actual conference days
Dubai municipality “your weight in gold event”
• Organised and managed the event (from operational, implementation and execution )
• Supervised the creative dept to design all the Marketing collateral.
• Arranged the entertainment, for the event
Gained new client (Synergy Pharma)
• Managing all their marketing collateral for their new image
• Website
• Brochures
• Exhibition stands
• Promo items
August 2007 - Up to June 2013
United Motion Pictures
(The sole agent and theatrical distributors for 20th Century Fox and Warner Bros)
Assistant Director of Marketing Cairo, Egypt
• liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations;
• communicating with target audiences and managing customer relationships;
• sourcing advertising opportunities and placing adverts in the press - local, regional, national and specialist publications - or on the radio, depending on the organization and the campaign;
• managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e- newsletters and DVDs;
• writing and proofreading copy;
• liaising with designers and printers;
• organizing photo shoots
• arranging for the effective distribution of marketing materials;
• maintaining and updating customer databases;
• organizing and attending events such as conferences, seminars, receptions and exhibitions;
• sourcing and securing sponsorship;
• conducting market research such as customer questionnaires and focus groups;
contributing to, and developing, marketing plans and strategies
• managing budgets;
• evaluating marketing campaigns;
• monitoring competitor activity;
• Supporting the marketing manager and other colleagues.
• Released movie Ex: Twilight, Ice Age, 3D Titanic, Avengers
January 2005 - till June 2013
Caribbean Event Organizers (private business)
Cairo, Egypt
• researching markets to identify opportunities for events;
• liaising with clients to ascertain their precise event requirements;
• producing detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets);
• agreeing to and managing a budget;
• agreeing to and managing a budget;
• securing and booking a suitable venue or location;
• ensuring insurance, legal, health and safety obligations are adhered to;
• coordinating venue management, caterers, stand designers, contractors and equipment hire;
• organizing facilities for car parking, traffic control, security, first aid, hospitality and the media;
• identifying and securing speakers or special guests;
• planning room layouts and the entertainment program, scheduling workshops and demonstrations;
• coordinating staffing requirements and staff briefings;
• selling sponsorship/stand/exhibition space to potential exhibitors/partners;
• preparing delegate packs and papers;
• liaising with marketing and PR colleagues to promote the event;
• liaising with clients and designers to create a brand for the event and organizing the production of tickets,
posters, catalogues and sales brochures;
• coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs
smoothly;
• overseeing the dismantling and removal of the event and clearing the venue efficiently;
Post-event evaluation (including data entry and analysis and producing reports for event stakeholders)
Other Experience
July 2005: • Assigned by Rada Company to collect data from the Egyptian Market regarding banks' services favors "Piraeus
Bank"
May 2007 - August 2007: • Sales manager at Crocodile (computer & network solution)
May 2006 - March 2007: • Marketing Executive at Andrea Mokattam
Institute of aviation engineering & technology (2009) Cairo, EGYPT Bachelor of civil aviation engineering Major in mechanics and structure