yousuf asim

Helping entire QNB Corporate Department to automate processes and developing dynamic dashboards that are user interactive. These can be used to monitor live performance of different departments, products and individuals.

Worked on a fraud detection use case, helping to build a system that identifies fraud in real time and flags customers before it’s too late.

Helping entire QNB Corporate Department to automate processes and developing dynamic dashboards that are user interactive. These can be used to monitor live performance of different departments, products and individuals.

Worked on a fraud detection use case, helping to build a system that identifies fraud in real time and flags customers before it’s too late.

• Led a project to identify app usage trends, enabling personalized offers
and driving a 5% increase in revenue.
• Utilized customer spending patterns to transition high-revenue prepaid
users to postpaid plans, boosting business profits by 3%.
• Engineered dynamic MIS reporting dashboards using Power BI & Cognos
dashboards to visualize customer insights and usage trends, driving
strategic decisions.

• Worked extensively with a leading client to analyze products,
processes, and customer-agent matchmaking efficiency.
• Built and maintained ETL data pipelines, cleaned and processed large
datasets using Talend and DataStage.
• Built real-time MIS dashboards in Cognos and powerBI to monitor key
metrics for operations, including risk and compliance KPIs.
• Leveraged data insights to optimize customer engagement and product
adoption, increasing operational efficiency and client satisfaction.

• Ensured compliance with banking regulations (KYC, AML) by analyzing
customer transaction data to detect anomalies and mitigate risks.
• Conducted regional analysis of banking products and processes,
leading to 20% additional customer base using dashboards on Cognos.
• Used ML models to forecast potential customer base growth, enabling
more precise business expansion strategies.
• Engineered dynamic MIS reporting dashboards in Power BI and Cognos
to visualize to track compliance KPIs, risk exposure, and performance
metrics.
• Supported a major IBM migration project, ensuring a smooth transition
with 99% data accuracy and zero business disruption. Using Data Stage
ETL tool.

• Developed a web application for our client in GCC Region known as
Datasad.
• Engineered dynamic reporting dashboards to visualize customer insights
and application usage trends, identifying in-demand products and driving
strategic decisions based on that. \[IMAGE\]