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Zainab AbuAlsaud, COOP Trainee | Social Responsibility Team

Zainab AbuAlsaud

COOP Trainee | Social Responsibility Team·ROSHN | Public Investment Fund

Saudi Arabia

Bachelor's degree, Marketing

Work experience

Total years of experience: 2 years, 2 months

COOP Trainee | Social Responsibility Team

August 2023 - February 2024

ROSHN | Public Investment Fund

Riyadh, Saudi Arabia

August 2023 - February 2024

o Participate in the preparation and implementation of more than 17 action plans as part of ROSHNs CSR involvement in: (the Riyadh and Jeddah International Book Fair, November mens health awareness campaign, Zahra Breast Cancer Association campaign, and others).
o Manage student groups renovating homes of those in need within the community.
o Research target groups needs for projects and campaigns to inform strategies effectively.
o Create detailed reports evaluating campaign success and impact from a CSR standpoint.
Company industry:
Real Estate
Job role:
Marketing and PR

Programs and Events Team Leader

June 2022 - August 2022

Summer Rover Camp | King Saud University

Riyadh, Saudi Arabia

June 2022 - August 2022

o Design and oversee the implementation of over 30 educational, recreational, and sports programs tailored for children and teens aged 9-15.
o Manage external communications with all stakeholders and partner colleges, ensuring smooth collaboration with the summer camp team.
o Ensure fulfillment of tasks, schedule adherence, and high-quality delivery of all activities.
o Oversee recruitment and training of team members for effective implementation of programs.
Company industry:
Primary, Prep, & Secondary School
Job role:
Management

Marketing Team Leader

January 2022 - July 2022

The 12th Scientific Forum for Research, Innovation, and Talents | King Saud University

Riyadh, Saudi Arabia

January 2022 - July 2022

o Develop and implement a marketing plan aimed at significantly increasing event participation, as demonstrated by a 145% increase in attendees at the most recent Scientific Forum compared to the previous one.
o Utilize field marketing strategies to design and execute intensive campaigns that effectively engage the target audience.
o Monitor marketing campaign performance metrics to track effectiveness and optimize future strategies.
o Collaborate with stakeholders to ensure alignment with organizational goals and communication strategies.
Company industry:
Higher Education
Job role:
Marketing and PR

Trainee Content Writer

June 2021 - July 2021

Bosalah Agency

Riyadh, Saudi Arabia

June 2021 - July 2021

o Developing and implementing creative campaign concepts to enhance brand engagement and visibility.
o Organizing, writing, and posting content across various social media platforms as per schedule.
o Collaborating with the photography team to conceptualize and collect product image concepts.
o Assisting in creating SEO-friendly copy to optimize content for search engine visibility.
Company industry:
Marketing
Job role:
Marketing and PR

Content Writer

July 2017 - March 2018

Hamah Agency

Riyadh, Saudi Arabia

July 2017 - March 2018

o Brainstorm creative concepts for marketing campaigns, social media, and website content.
o Craft engaging and persuasive copy for various digital platforms and communication channels.
o Analyze existing content quality and relevance to ensure consistency and alignment.
o Collaborate with design and marketing teams to develop compelling visual and written content.

INTERNSHIPS
Company industry:
Marketing
Job role:
Marketing and PR

Education

جامعة الملك سعود

January 2024

January 2024

Bachelor's degree, Marketing

Saudi Arabia

GPA (point): 4.86 out of 5

GPA (point): 4.86 out of 5

Bachelor’s degree in Marketing, with first honors Degree | GPA 4.86/5 King Saud University | 2024

Skills

Project Management

Expert

Social Media

Expert

Campaign Creation

Expert

Problem Solving

Expert

Content Writing

Expert

Microsoft Office

Expert

Administration

Expert

Project Management

Intermediate

Communication

Expert

content writing

Expert

Illustrator

Intermediate

Microsoft Office Programs

Expert

Planning

Expert

Social media management

Expert

RESEARCH

Expert

FIELD MARKETING

Intermediate

INNOVATION

Intermediate

MARKETING STRATEGIES

Expert

CONTENT MARKETING

Expert

COLLABORATION

Expert

Social Media Marketing

Expert

Marketing

Expert

Social Media

Expert

Languages

Arabic

Native Speaker

English

Intermediate

Training and Certifications

Certifications
Fundamentals of digital marketing
Sep 2024
Training
Building Productive Relations training
ROSHN - Public Investment Fund
Oct 2023

Hobbies and interests

Creative Writing

“Pen and loyalty” competition | Riyadh Education Dept 1st Place Winner | 2019 I participated in writing an article in a competition with female students in the Riyadh region and I won the diamond pen (Fisrt Place)