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Zakia Kurdi, Marketing Copywriter

Zakia Kurdi

Marketing Copywriter·Socialie

Lebanon

Master's degree, English

Work experience

Total years of experience: 12 years, 0 months

Marketing Copywriter

January 2024 - Present

Socialie

Toronto, Canada

January 2024 - Present

Company industry:
Advertising

Senior Technical Writer

November 2021 - November 2023

Decentra Tech,

Dubai, United Arab Emirates

November 2021 - November 2023

• Crafted and executed a comprehensive 40 page-documentation strategy and an intricate
database of reference materials, skillfully translating intricate technical details into
captivating content tailored to the target audience.
• Engaged proactively with 9 subject-matter experts and 3 different departments to author
procedure manuals, technical specifications, and process documentation.
• Spearheaded remarkable business growth, propelling a 25% surge in revenue and a 20%
expansion in market share during my tenure.
Company industry:
IT Services

Senior Content Manager/Senior Content Team Lead

April 2022 - April 2023

Convosight,

New York, United States

April 2022 - April 2023

• Grew team from 3 to 15 individuals while maintaining high quality and a positive work
environment.
• Led conceptualization and planning of year-long campaigns for major brands including
Johnson & Johnson, Abbott, Urban Company, Nestle, Reckitt groups Veet and Dettol, and
50 other international brands.
• Achieved remarkable results with a 90% client retention rate, secured year-long marketing
plans, and generated 32% of recurring business, amounting to over $3M in revenue within
12 months.
Company industry:
Marketing

Senior Community and Marketing Copywriter

September 2021 - March 2022

Convosight,

New York, United States

September 2021 - March 2022

• Crafted an impressive total of 2000 high-quality, flawless content pieces, expertly refining
and proofreading copy aimed to promote Kotex, Philips, Samsung, Dell, Aptamil, Danone,
and 50+ other global brands.
• Engaged directly with brand managers, decoding copywriting briefs to comprehend project
prerequisites and conceiving imaginative concepts that deeply resonate with customers.
• Orchestrated seamless collaboration with cross-functional teams encompassing designers,
brand managers, and community experts. Integrated content harmoniously with visuals and
brand messaging to ensure a unified marketing approach.
Company industry:
Marketing

Copyediting Manager

September 2021 - March 2022

Cosmic Publications,

Florida, United States

September 2021 - March 2022

• Crafted top-tier guides for non-fiction books, adeptly distilling intricate works into their
fundamental essence across varying detail levels (5 pages and comprehensive chapter-by
chapter summaries). Expertly extracted core arguments, substantiating evidence, and
discarded extraneous content and meticulously scrutinized text to rectify grammatical,
punctuation, and spelling errors
• Infused perceptive commentary and analysis into guides, augmenting them with at least 20
interactive exercises designed to empower readers in applying book insights.
Company industry:
Training & Education Center

Medical Writer/Editor

September 2019 - August 2021

01Tutor,

Beirut, Lebanon

September 2019 - August 2021

• Authored, meticulously reviewed, and translated research articles, clinical study reports,
regulatory documents, medical marketing materials, patient education content, and
scientific manuscripts into error-free accessible language
• Executed comprehensive literature reviews, engaging closely with subject matter experts to
validate information and expertly crafting papers adhering to APA and MLA styles.
• Spearheaded the creation of impactful marketing materials for pharmaceutical products,
clinical study protocols, investigator brochures, and NDAs, contributing to the strategic
promotion of groundbreaking medical solutions.
Company industry:
Higher Education

Senior Copyeditor & Proofreader

September 2018 - September 2020

Kanz Publishers,

Beirut, Lebanon

September 2018 - September 2020

• Skillfully copyedited and meticulously proofread diverse educational resources,
encompassing SAT, TOEFL, and IELTS study guides and practice exams.
• Guaranteeed precision and lucidity in content spanning a multitude of disciplines, from
biology and chemistry to social sciences and history, elevating the educational journey for
students.
• Conducted rigorous fact-checking and cross-verification to authenticate subject matter and
statistical data. Elevated content excellence by providing insightful feedback and strategic
editorial recommendations.
Company industry:
Publishing

Digital Content Manager

March 2018 - September 2020

American Center for Excellence,

Beirut, Lebanon

March 2018 - September 2020

Company industry:
Primary, Prep, & Secondary School

Content Manager

March 2017 - February 2018

Sodeco Suites,

Beirut, Lebanon

March 2017 - February 2018

Company industry:
Hospitality & Accomodation

Technical Writer

January 2016 - January 2017

EDM

Beirut, Lebanon

January 2016 - January 2017

Company industry:
Telecommunications

Technical Writer

January 2016 - January 2017

(EDM),

Beirut, Lebanon

January 2016 - January 2017

Company industry:
IT Services

Content Writer

April 2014 - February 2016

Le Beryte Hotel,

Beirut, Lebanon

April 2014 - February 2016

Company industry:
Hospitality & Accomodation

Education

Lebanese International University

January 2021

January 2021

Master's degree, English

Lebanon

GPA (point): 4.0 out of 4

GPA (point): 4.0 out of 4

University of Cambridge

January 2020

January 2020

High school or equivalent, English

United Kingdom

GPA (point): 4 out of 4

GPA (point): 4 out of 4

American University of Science and Technology

January 2017

January 2017

Bachelor's degree, Forensic Medicine And Dentistry

Lebanon

MEIS

January 2013

January 2013

High school or equivalent, Biology

Saudi Arabia

Hobbies

  • Reading
    Hit the 1000+ book mark in 2020