Zeina Bibars

Brand Strategy & Positioning
Develop clear, compelling brand narratives that resonate with target audiences and differentiate retail clients in competitive markets.
Social Media & Content Marketing
Plan and execute platform-specific content strategies across Instagram, Facebook driving engagement, foot traffic, and online conversions.
Sales Enablement
Align marketing efforts directly with sales goals — creating campaigns, offers, and messaging that move customers from awareness to purchase.
Campaign Management
Design and manage seasonal, product launch, and promotional campaigns — coordinating creative, copy, and paid media for maximum ROI.
Market & Competitor Analysis
Conduct in-depth research to identify growth opportunities, customer trends, and gaps in the retail landscape.