Ziad Abdallah, General Manager

Ziad Abdallah

General Manager

Creatives

Lieu
Liban - Beyrouth
Éducation
Baccalauréat, Business Mangment
Expérience
22 years, 1 Mois

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Expériences professionnelles

Total des années d'expérience :22 years, 1 Mois

General Manager à Creatives
  • Liban - Beyrouth
  • Je travaille ici depuis juillet 2020
Digital Marketing Manager à Creatives
  • Liban - Beyrouth
  • mars 2016 à juin 2020

+ Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns for the company and clients.
+ Design, build and maintain social media presence.
+ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
+ Identify trends and insights, and optimize spend and performance based on the insights.
+ Brainstorm new and creative growth strategies.
+ Collaborate with internal teams to create landing pages and optimize user experience.
+ Evaluate end-to-end customer experience across multiple channels and customer touch points
+ Collaborate with agencies and other vendor partners.
+ Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
+ Lead the team: Hiring, training and developing the team.

Digital Marketing Manager / Partner à Data Partners
  • Liban - Beyrouth
  • avril 2014 à février 2016

+ Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns for the company and clients.
+ Design, build and maintain social media presence.
+ Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
+ Identify trends and insights, and optimize spend and performance based on the insights.
+ Brainstorm new and creative growth strategies.
+ Collaborate with internal teams to create landing pages and optimize user experience.
+ Evaluate end-to-end customer experience across multiple channels and customer touch points
+ Collaborate with agencies and other vendor partners.
+ Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
+ Lead the team: Hiring, training and developing the team.

Web Developer à Lebanese American University
  • Liban - Beyrouth
  • août 2010 à décembre 2012

Part time Web Developer responsible for web updates and creating new websites for LAU.

Chief Personnel à MEMO (Electro-Mechanical Specialists)
  • Arabie Saoudite - Riyad
  • mars 2010 à août 2010

+ Responsible for the interpretation and application of the Staff Rules, regulations and procedures ensuring uniform application in accordance with guidelines from management.
+ Manage all recruitment efforts for professional and support staff positions.
+ Manage Human Resources policies, processes, and procedures, as well as employee communications and related materials at the company.
+ Responsible for new staff on boarding process.
+ In charge of : Personnel Records, Leave records, Overtime, Payroll, Employees’ attendance, Settlements, Insurance.
+ Manage company fleet.
+ Follow up on the medical and vehicles insurance.

Project Manager à IJAM3 (Union of Arab ICT Associations)
  • Liban - Beyrouth
  • avril 2009 à février 2010

•Managed humanitarian and development projects in the MENA region.
•Coordinated with local communities, relevant authorities and other organizations to ensure the implementation of high-quality programs.
•Preparation and produced project reports, proposals, presentations and other documents.
•Represented programs to donors, government officials and other parties.
•Conducted pre-monitoring visits to assess the suitability of proposed projects and conduct assessments of partners.
•Conducted monitoring visits to assess the effectiveness of projects.
•Participated in meetings/workshops/trainings to help increase the local capacity of staff and organizations to respond to emergency and post emergency situations.

Broadband Sales à Cyberia Internet
  • Liban
  • septembre 2008 à avril 2009

•Compiled lists of prospective customers for use as sales leads, based on information from ad Inquiries, trade shows, direct mail responses, card deck leads, dealer resellers, business directories, internet websites, and other sources.
•Made outbound lead follow-up calls to potential and existing customers by telephone and e-mail to qualify leads and sell products and services.
•Handled inbound sales lead calls to convert calls into sales.
•Overcame technical and business objections of prospective customers.
•Provided product demos to qualified customers on request (in house & on site).
•Prepared sales orders.
•Coordinated customer training.
•Built and maintained customers’ relationships.
•Investigated and resolved customer problems with deliveries.
•Applied for ADSL services on behalf of customers and followed up application with concerned parties until service installation and commissioning.
•Attended trade shows.

Project Manager _ Founder à Phoenix Foundation
  • Liban
  • août 2006 à mars 2009

•Responsible of planning projects, getting funds, recruiting staff, and implementing projects within deadlines.
•Designing and updating the foundation’s website.
•Training volunteers and staff for projects related to I.T. and volunteer work.

Public Relations and Operations Officer à Qatar Program for Rehabilitation of South Lebanon
  • Liban
  • septembre 2006 à juin 2007

• Aided refugees from South Lebanon in 2006 during the war (Provided shelter, health care, food and
essential needs supplies, provided kids with toys and organized educational fun programs for them).
• Coordinated and arranged meetings with all sectors in Lebanon for the project.
• Planned and organized events for the project.
• Kept an eye on public opinion about the project and particular issues.
• Developed and implemented communication strategies for the project.
• Responded to inquiries from the public, media, and other sectors.
• Handled the coordination with marketing agencies for implementing the project Ads and
website.

IT support à Lebanese American University
  • Liban
  • juillet 2004 à août 2006

•Diagnosed hardware and software problems on the faculty’s, students’, and staffs’ PCs.
•Maintain up-to-date knowledge of hardware and software news; suggest/recommend improvements.
•Maintained and upgraded computer equipment.
•Report all problems using ticketing software (REMEDY).

Call Center team leader à Fiberlinknetworks-Lynx Internet
  • Liban
  • janvier 2001 à janvier 2006

•Lead, manage, and organize the department team and work due to needs and daily tasks.
•Interview and train new employees.
•Provide technical training to other departments.
•Solve all the technical problems for customers. (Dial up and Corporate).
•Daily update for websites.
•Designing Ads and websites.
•Maintain up-to-date knowledge of hardware and software news; suggest/recommend improvements.
•Maintained and upgraded computer equipment.
•Report all problems using ticketing software (HEAT).

Éducation

Baccalauréat, Business Mangment
  • à Lebanese American University
  • juin 2008

Specialties & Skills

Leading By Example
Web Development
Call Center Development
Managing Volunteers
Dial up, leased line, microwave connections support
Adobe photoshop, coral draw.
Windows OS (vista, xp, 2000, millenium, 98, 95)
MS office (word, exce, powerpoint, outlook, frontpage, visio, progect)
Web development (Php)
Social Media Marketing

Langues

Arabe
Expert
Anglais
Expert

Adhésions

Lebanese Scout Association
  • General Commissioner / Member of the General Assembly
  • January 1986

Formation et Diplômes

Google Analytics (Certificat)
Date de la formation:
March 2020
The Fundamentals of Digital Marketing (Certificat)
Date de la formation:
January 2020