Online Merchandiser
M. H. Alshaya Company
Total years of experience :7 years, 11 Months
In this role, i managed WEST ELM's online merchandising online operations across Kuwait, UAE, and KSA, ensuring optimal stock levels and a diverse product range. Conducting daily stock audits, addressing discrepancies, and proactively resolving stock interfacing issues. Collaborating with brand teams to enhance the online customer experience and bridge the gap between physical stores and E-commerce. Monitoring events and promotion line lists and ensuring positive margins on the E-commerce website.
JOB CONTRIBUTIONS
• Performing daily stock audits to detect discrepancies in stock interface across systems.
• Initiating stock push requests to relevant teams for manually allocated SKUs.
• Auditing stocks and DQs, ensuring proper functioning of the Auto allocation system.
• Reviewing SOH and item Master reports for SKUs not flowing smoothly from RMS to PIMS.
• Raising IT tickets to address SKU flow issues across platforms (RMS PIMS Magento).
• Verifying SKU range and pricing in BY, ensuring proper alignment with E-commerce Prices.
• Validating product packs for correct components and eliminate standalone components from online listings.
• Resolving SKU mapping issues to enhance system accuracy.
• Providing WSI codes for PIMS content consumption.
• Monitoring events and promotion line lists, ensuring positive margins for Core and GPO lines.
• Reviewing catalogues, SKU collections, and assortments on the website.
• Driving sales by ensuring high availability counts and minimize the gap between store and E-commerce options count.
• Conducting a daily negative margin check to highlight negative sales on the sites
• following up with online onboarding processes for efficient change management.
As category specialist I oversaw prominent brands like DKNY, Sam Edelman and Comfort Zone, driving sales through effective promotional plans. Strong vendor relationships and streamlined product onboarding processes. Managed pricing updates during promotional campaigns, conducted daily website audits, and leveraged Business Intelligence (BI) to optimize stock availability and allocation, contributing to increased sales and reduced ICT shipping costs.
JOB CONTRIBUTIONS
• Facilitating the onboarding of new products by creating and uploading IMs, barcodes, and prices on Dynamics AX.
• Employing scripts and macros for bulk image renaming and uploading to the FTP server.
• Conducting daily audits of the website to ensure accurate prices, quality content, and no empty categories or broken links.
• Identifying and reporting technical issues affecting the customer experience to IT for prompt resolution.
• Managing stock availability and allocation based on SKU performance.
• Optimize sales and reduce ICT shipping costs.
• Categorizing SKUs for streamlined inventory management.
• Managing replenishments and allocations based on product performance.
• Coordinating with the studio to ensure timely acquisition of images.
• Sharing best-selling SKUs with the Marketing team for digital campaigns.
• Updating FPR and MKD prices on AX during promotional campaigns.
• Calculating margins on a country-by-country basis to prevent negative sales.
• Daily updating of special deals pages and the new arrival category.
• Closing the SKU availability gap between E-commerce and physical stores.
• Replenishing stock based on sales reports generated by BI for profitability.
• Ensuring the platform is optimized, clean, consistent, and filled with relevant content.
• Working on taxonomy to enhance navigation for a pleasant customer experience.
• Analyzing competitor prices and monitoring their new launches and events.
Collaborated with the content team to develop organized and engaging online product content. Executed bulk data uploads to Magento, managed product visibility, and calculated prices and margins meticulously to ensure overall profitability. Collaborated with category managers and marketing teams to develop attractive offers, promoting increased sales and customer engagement.
JOB CONTRIBUTIONS
• Collaborating with the content team for engaging online product content.
• Managing product and brand visibility on the website and calculating prices and margins for profitability.
• Maintained content consistency and accuracy following set guidelines.
• Improved product details alignment with packaging, enhancing descriptions and features.
• Organized online product display through categorization per company guidelines.
• Conducted site audits for error identification and improved customer experience.
• Collaborated on cross-functional teams to enrich product content and relevance.
• Led quality control for an engaging online shopping experience.
• Conducted bulk renaming and efficient uploading of images to the FTP server.
Authored and edited product content in English and Arabic for Petzone website. Conducted daily reviews of product content, adhered to set guidelines, and enriched content for each item. Led a commitment to quality control and adherence to guidelines, contributing to an enhanced and engaging online shopping experience for Petzone customers.
JOB CONTRIBUTIONS
• Authored and edited product content in English and Arabic for Petzone website.
• Conducted daily reviews of product content, ensuring high-quality standards.
• Led a commitment to quality control and adherence to guidelines for an engaging online shopping
experience.
• Enhanced item content alignment with packaging and guidelines.
• Categorized products as per company guidelines for an organized online display.
• Conducted site audits to identify errors and improve customer experience.
• Collaborated with teams to enrich product content and appeal.
• Led quality control efforts, enhancing the online shopping experience for Petzone customers.
Authored and edited bilingual product content for the Boutiqaat website. Ensured adherence to set guidelines, enriched content for each item, and executed site audits to enhance the overall customer experience. Collaborated with cross-functional teams to resonate effectively with the target audience.
JOB CONTRIBUTIONS
• Authored and edited bilingual product content for Boutiqaat website.
• Conducted daily reviews to maintain a high standard of accuracy and consistency.
• Collaborated with cross-functional teams to enhance product content for effective audience resonance.
Enhanced content for each item at Sultan Center, ensuring alignment with physical packaging and established guidelines. Authored and edited online product content in English and Arabic, optimized SEO strategies, and conducted daily screening reviews of website pages and item content. Ensured seamless integration and data flow between RMS and E-Commerce systems.
JOB CONTRIBUTIONS
• Enhanced content alignment with physical packaging and guidelines for Sultan Center.
• Managed customer interactions, crafting engaging blog posts, and optimizing SEO strategies for improved search rankings.
• Ensured seamless integration between RMS and e-commerce systems, maintaining content data adherence to guidelines.
•Sku's photoshoot, Editing and uploading to FTP server.
degree in computer Sciences.