Branch Manager
Giant Stores
Total years of experience :17 years, 3 Months
•Applying commercial skills to meet sales and cost budgets.
•Recruiting, developing and retaining staff.
•Ensuring team to deliver good customer service.
•Meeting operational expectations by implementing and maintaining high retail standards.
•Motivating staff
•Dealing with inquiries and complaints
•Serving customers
•Effective store merchandising
•Helping organize promotions
•Managing deliveries from suppliers
•The ability to work as part of a team
•The ability to lead and motivate when necessary
•Excellent communication and 'people' skills
•A strong commitment to customer service
•The ability to work under pressure and handle challenging situations
•Confidence, drive and enthusiasm
•Decision-making ability and a sense of responsibility
•Market & price survey.
•Contributed in the brand’s annual budgets preparation for 2010 and achieved 18% increase.
•Set up brands objectives and operation’s focus after consultations with the MENA OPS and the CEO Kuwait.
•Ensured 8 Units Operations’ execution meet Company standards by daily visits, effective communication across all functions and utilizing all available resources.
•Monitored daily staffing schedules and adjusted accordingly to ensure adequate staffing levels that support operational demands and business objectives as well as employee needs.
•Addressed employees' performance problems promptly and directly in accordance with company personnel policies and procedures.
•Maintained high merchandizing standards to meet customer’s expectations: layout of Cinnzeo's key items, new line products and profitable items.
•Gave supervision and direction to the Unit Managers for Local Store Marketing implementation at the unit level.
•Managed revenue and expenses to reflect budget constraints: focusing on profitable items, minimizing the wastage and managing stock levels taking into consideration all Cinnzeo products ranges.
•Made a major contribution in the creation of brand’s control and audit measures: created the finance, payroll, attendance, and asset control measures with the supporting documents.
•Ensured sales driving by setting SMART goals, motivating people to give outstanding customer service, and being proactive through commercial reports reading.
•Managed brand’s manpower needs through effective planning for Quantity, Quality and development of manpower taking into consideration turnover target to be achieved.
•participation in unit training activities.
•Increased sales by 37% opened all key accounts and set a distribution contract for distributing items for the whole sale market in Bahrain.
•Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
•Evaluate the financial aspects of product development such as budgets, expenditures, research and development appropriations and return-on- investment and profit-loss projections.
•Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
•Direct the hiring, training and performance evaluations of marketing and sales staff oversee their daily activities.
•Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
•Compile lists describing product or service offerings.
•Use sales forecasting and strategic planning to ensure the sales and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
•Select products and accessories to be displayed at trade or special production shows.
•Coordinate and participate in promotional activities and trade shows, working with developers, advertisers and production managers, to market products and services.
•Initiate market research studies and analyze their findings.
•Conduct economic and commercial surveys to identify potential markets for products and services.
•Recruitment of more than 400 staff, 15 Nationality.
•Marketing study covering all the medium, big retailers & the specialists including all the biggest firms in Saudi Arabia.
•Sourcing of the suppliers (over 500 suppliers).
•Negotiating the commercial contracts.
•Negotiating the opening Fees.
•Creating the Data Base.
•Setting up a Hygiene standard taking in consideration Carrefour & Saudi Standards.
•Purchasing equipment.
•Opening promotions negotiation.
•Marketing study penetration.
•Ensure the control of the quality of the stock in market department.
•Responsible for 5 sections such as Butchery, Fishery, Fruits & Vegetables, Bakery, Delicatessen, Frozen &dairy Self Service.
•Ensure the proper application of business cycle in store.
•Guarantee competitiveness & the expected margin level.
GPA 2.75