LEONARD LECOQ

Deputy GM at PICO INTERNATIONAL

• Bahrain - Manama
• My current job since December 2017

Free lance at Fashion TV

• Qatar - Doha
• My current job since July 2017

Events manager at ELAN QATAR (sister company fira Barcelona)

• May 2015 to April 2016

Management of the Doha Jewellery Show.
29000 sqm gross. In charge of all sales, marketing and operation aspect of the show.
Largest BtoC show in Qatar.
Results : + 15% sales / + 25% visitors /

Project manager at IFP GROUP

• Qatar - Doha
• March 2015 to January 2016

- organizing exhibitions from A to Z from budgeting to strategy implementation, sales, marketing, agent network creation in the hospitality, sport and construction industry

Associate Director / Owner at MEET AND COM / EFFILINK

• France
• December 2009 to February 2014

- Implementing global strategy
- Developing sales strategy
- Selling to event/tourism professionals
- Organizing various events such as exhibition, business meeting conventions, workshops, conferences
- Implementing global marketing strategy
- Creation of all sales collateral and web sites
- Recruiting the appropriate team for our events

SALES DIRECTOR at REED EXHIBITIONS / AIRPORT SHOW

• United Arab Emirates - Dubai
• November 2008 to July 2009

Supervised a team of 2 sales persons + sales to key account of the Airport industry

SHOW MANAGER at REED EXHIBITIONS / BUIDING FUTURES GULF by BATIMAT

• Other
• January 2007 to November 2008

- Implementing global strategy of the exhibition
- Creating a sales agent network (20 agents) and manage them
- Recruiting an exhibition team (marketing, assistant, sales)
- Sourcing and negotiating with suppliers
- Managing big accounts
- Budgeting, controlling the cost and improving revenue

SALES MANAGER at REED EXHIBITIONS / BATIMAT- ENVIRONMENT EXHIBITIONS

• Other
• September 2002 to December 2006

- Managing 25000 sqm net space
- Managing the sales team of BATIMAT (construction show) regarding all ancillary services of BATIMAT (sponsorships, stand packages mainly)
- Implementing and optimizing stand placements
- Selling to all potential customers of BATIMAT and the environment exhibition

KEY ACCOUNT MANAGER at REED EXHIBITIONS - BATIWEB (web agency)

• Other
• June 2000 to August 2002

- Selling various web solutions to construction key accounts professionals (mainly manufacturers) including web sites, advertising, press releases, banners, printed guides for the www.batiweb.com web site + many Reed exhibitions web sites

SALES EXECUTIVE - QUANTITATIVE SURVEY MANAGER at MARKETING TESTS

• France
• July 1998 to June 2000

- Implementing sales strategy
- Sales to large accounts willing to organize survey or survey agency willing to outsource the marketing field
- Recruiting and managing an interviewers' team in all cities where the survey is being held (quantitative over the phone, quantitative in face to face, qualitative with round tables)
- training and briefing of all interviewers
- First data processing, statistics
- Organisation of the logistic to collect data in different cities