Content Developer
Society for International Education
Total years of experience :14 years, 11 Months
To draft and edit content for official newsletter of a government body.
1. Developed corporate communications/branding material for employee engagement and motivation
2. Managed content traffic on Organization’s internal web portal, TeamGEO Raabta
3. Worked as custodian of internal corporate brand of TeamGEO
4. Assisted in Training Need Analysis (TNA) and implementation of Training and Development Plan at regional level
5. Drafted policies and procedures, job descriptions, corporate correspondences
6. Developed and executed various internal and external employer branding initiatives and employee communication strategies
7. Managed corporate newsletter content
8. Conceptualized and generated new ideas for strategic corporate events
9. Transcribed interviews for production teams
10. Took part in talent hunt campaigns such as ‘Work with Us’
11. Wrote short stories, articles, descriptive for organizational needs
12. Worked as an organizer along with Organizational Development team for internal corporate events such as ‘Take your Daughter to work Day’, ‘Women’s day’, ‘Mother’s day’, ‘Father’s day’, ‘Ice cream Day’, ‘Intra Organizational Cricket Tournament’ and ‘Creativity and Innovation Week’ etc.
Work comprises of:
1. Administration
2. Secretarial
3. Legal compliance management
4. HR
5. Management
6. Corporate Communications
7. Publication of Newsletter
Press Releases - development and translation
Leading campaigns such as United Mobile and some NGOs Initiative with content
and conceptualisation, visualisation idea sharing
Writing of Jingles
Transcription and titling of Dettol Campaign
Designing Taglines for various clients’ profiles, products, press releases, launches,
success stories.
Idea Cracking and vigorous brainstorming to select the best one working
Following electives were taken: * Brand Management * Advertisement Management * Consumer Behaviour Research work: Measuring Impact of Copywriting on Brand Identification. The paper has also been published in International Journal of Scientific and Research Publications