Abderrahim Chakri, Regional Sales Manager

Abderrahim Chakri

Regional Sales Manager

Weir Minerals

Location
Morocco - Casablanca
Education
Master's degree, Business Development
Experience
12 years, 10 Months

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Work Experience

Total years of experience :12 years, 10 Months

Regional Sales Manager at Weir Minerals
  • Morocco - Casablanca
  • June 2019 to July 2023

Regional Sales Manager North Africa
• Establishment of long-term business relationships with strategic accounts:
o Successfully nurtured and expanded key client relationships, resulting in
significant revenue growth • Business development strategy:
o Drove the development of new product lines, Services and projects to meet evolving demands, contributing to a relevant increase in revenue in specific countries
o Identifying new market opportunities and adapting business processes accordingly o Established and managed strategic partnerships -internally and externally- to
reach new markets
o Drove expansion into new geographic regions, opening doors to a broader
customer base and revenue growth.
• Budget planning (Volume, cost, and profit ...), realization and controlling.
• Regular reporting and conduction of weekly division meetings.
• Sales team managemen

Area Sales & Marketing Manager at ABB - Other Locations
  • Morocco - Casablanca
  • January 2017 to June 2019

Manage sales of commercial products within the assigned region
- Contribute to the company's profitability, achieve the targets and ensure the
presence of the Brand in the market
- Review the distributor's sales, analyse the trend of sales and develop strategic
action plans
- Develop the new channels especially in terms of retail and fleet sales in order to
reduce the weight of the price based wholesale activity and get closer to the
consumer

Regional Sales Manager at Emerson
  • Morocco - Casablanca
  • June 2014 to November 2016

Establishment of Motors & Drives Industrial Automation Division -IA Division- in North, West & Central Africa
• Manage customer and sales activities for the N, W & C Africa business of IA Division and being the central source for all market development support for N, W & C Africa.
• Contribute to market/industry assessment and analysis for the N, W & C Africa region, including competitor and customer assessment, pricing and demand analysis, regulatory, political and policy assessment.
>>>Business Development and Sales:
• Identify and cultivate key strategic relationships with developers, potential project owners and construction partners.
• Identify potential partners and customers that enable IA Division to meet its long term objectives for the region and structure relationships with such parties.
• Support and participate in external facing activities, including customer engagement, pipeline origination and transaction execution.
• Network at relevant industry and government sponsored events with frequent speaking opportunities.

Area Sales Manager - North & West Africa at ABB - Other Locations
  • Morocco - Casablanca
  • November 2012 to June 2014

• Develop business strategy appropriate to each country.
• Introduce and develop new products (UPS Newave & MPT).
• Support local sales teams in their development.
• Ensure regular visits to key accounts.
• Business development, definition and controlling of appropriate measures and KPIs.
• Business and invest planning and budgeting.
• Market intelligence: Collecting business relevant information of region about market and
competition.
• Support regions in marketing, product launches, pricing, and human resources development

Business Unit Manager at SIEMENS
  • Morocco - Casablanca
  • September 2010 to November 2012

• Contribute to the promotion of Motion Control Business Unit activity in North Africa.
• Coordinate and collaborate closely with different sales channels.
• Achieve business objectives and ensure customers’ satisfaction.
• Manage projects from order to payment through final acceptance.
• Identify and understand customer needs.
• Ensure customer visits, presentations of new products and organization market actions (technical days, seminars, and promotional activities). -Prescription & Prospection-
• Participate in the preparation and implementation of quality objectives and audits.

Education

Master's degree, Business Development
  • at NEOMA Business School
  • October 2012

Specialized Master degree Business Development and Key account management

Master's degree, Electrical And Electronic Equipment And Maintenance
  • at High National School of Electrical & Mechanical Engineering
  • June 2009

ENSEM (Casablanca) Electrical Engineer option Power Electronics & Electrotechnics at ENSEM (High National School of Electrical & Mechanical Engineering)

Specialties & Skills

Fractional Ownership
Customer Focus
Team Management
Business Development
Sale Negotiation
Communication
Team leader
Teamwork

Languages

Arabic
Native Speaker
English
Expert
French
Expert

Hobbies

  • Surfing
  • Reading