Digital Marketing and SEO Consultant
Cognizant Technology Solutions
Total years of experience :18 years, 5 Months
Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Pay Per Click (PPC)
Social Media Optimization (SMO)
SEO, PPC, SEM, Social Media Marketing, Digital Marketing, Email Marketing, Lead Generation, Business Development, Blogging, Blog Development, Wordpress development, Forum, Social Media networking and handled web team and Digital Marketing
SEO, PPC, SEM, Social Media Marketing, Digital Marketing, Email Marketing, Lead Generation, Business Development, Blogging, Blog Development, Wordpress development, Forum, Social Media networking and handled 12 members team in Digital Marketing
SEO
Online Marketing
Email Marketing
Business Development
Social Media Marketing
Online Bidding
Digital Marketing
Web development using CMS (Wordpress, Joomla)
As a SEO Analyst and Lead:
Having more than 60 months (5 + Years) experience in Search Engine Marketing (SEM).
Specialize and focusing in Search Engine Optimization (SEO) and Digital Marketing.
Build and Managing SEO Teams as a Manager and Team Leader.
Domain name selection (with Keywords)
Social Media Optimization (SMO) and Social Media Marketing (SMM)
Handled the static and dynamic websites.
Technology of websites: HTML, PHP, ASP, ASP.Net, Share Point, Windows IIS server, Linux server.
Industry: Web development, Software Development, IT and Services, E-Learning, Portal development, Garments Industry, Web Product development and Digital Marketing.
Handled CMS websites : Wordpress, Joomla, Drupal, Silverstripe, and Pligg
Website analysis and Research
Website customization and Programming.
Competitor analysis
Keyword research and content integration.
Image and Body Content Optimization
Software Tools for keyword research: Google - Keyword tools, Google Suggestions, Google Trends, Google Insights, Bing - Microsoft ad center and Word tracker.
Set up Keyword phrases to, and for the specific page in Meta tags.
Design the Navigational structure of the website to allow spiders.
Sitemap creation and link page structure.
Link building
Dynamic Page optimization
Analyze and apply Google website optimizer, webmaster central, local search, enterprise place and Google base
Google Ad words and Ad sense.
Yahoo Site Explorer setup and analyze
Bing Webmaster Tools Setup and analyze.
404 Error page finding and creations.
301 Redirection to fix canonical forms
Google Analytics, Yahoo web analytics, Omniture and other Web Analytics tools
Handling several SEO and Webmaster tools (IBP, SEO Elite, Web Ranking tools and etc.)
Re-Optimization / Maintenance & Monitoring
Research for traffic generations.
Digital Marketing
Online Business Research
Search Engine Optimization
Email Marketing
Web Analytics
B.Tech in Information Technology