abdul majid sarwar, Brand manager

abdul majid sarwar

Brand manager

Mughal mahal hotel

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, marketing
Experience
3 years, 3 Months

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Work Experience

Total years of experience :3 years, 3 Months

Brand manager at Mughal mahal hotel
  • Saudi Arabia - Riyadh
  • August 2013 to December 2013

Launching hotel by implementing marketing plans and activities.
Marketing and advertising campaigns for awareness.
Brand building and settle up future marketing activities.

Marketing Manager at 360eassets
  • Saudi Arabia - Riyadh
  • January 2013 to July 2013

-Marketing and Promoting the BIretail (BI solutions), Virtual tours, Geo Marketing and 3D Animations in Saudi Market.
-Launched the Social media research (simplify360) tool in Saudi Market.
-Conducting the researches on technologies and Finding the innovative ways to solve the corporate problems.

Brand and Marketing specialist at khafif trading company
  • Saudi Arabia - Riyadh
  • February 2012 to November 2012

enhance the brand image and awarness in the industry by applying the right brand elements and marketing materials, finding out best suppliers to cut the cost and getting quality products, planning and implementing the branding strategies to be different in the industry, direct relations with advertisement agencies to follow up the brand logo, packaging, designs, marketing material and campaigns, brand management paper work ( brand maunual brief, brand inventory brief and brand identity brief)
marketing reports ( inventory, forecast, sales, product distribution and supply)

brand manager at The City School System
  • Pakistan - Sialkot
  • October 2011 to January 2012

finding the gaps between the desired and actual image of the city school in the region and enhance the brand image and reputation in the schooling industry. conduct qualitative and quantitative brand audit research on the schooling industry to find out the obstacles that hurts the image of the school brand.

campaigns organizer at sundus foundation lahore
  • Pakistan
  • June 2011 to July 2011

• Publicized the organization’s major workings and functions
• Arranged blood and donation campaigns for the organization
• Designed an emotional campaign to attract the donors and youths.

strategic research manager at mellow sports
  • Pakistan - Sialkot
  • February 2011 to June 2011

• Conducted a qualitative research with different mangers of sport companies to find out the most important variables
• Pretesting the variables through focus group
• Design the likert scale questionnaires
• Conduct the quantitative research through questionnaires
• Found out all the existing factors that hurts the industry growth and companies sales
• Strategically analyzed the problems and recommend to companies

researcher at gift university
  • Pakistan
  • October 2010 to February 2011

• Worked as an human resource researcher
• Conducted a qualitative research including focus group and in depth interview with middle and lower level managers to find out the variables regarding their satisfaction and dissatisfaction
• Design the likert scales and ranking questionnaires
• Conduct a quantitative research with the help of questionnaires
• Analyzed the questionnaires on spss and find out the results

internee at mefc
  • Saudi Arabia - Riyadh
  • July 2010 to September 2010

• Analyzed the marketing techniques to attract the customers through web
• Studied and suggested new products made of fiber optic cable
• Pin pointed all the weaknesses of the marketing department and other areas.

Education

Bachelor's degree, marketing
  • at gift univeristy, gujranwala, pakistan
  • June 2011

Specialties & Skills

Brand Management
Market Research
Business Intelligence Tools
Marketing Management
Social Media Marketing
brand audit
administration management
brand building
brand management
marketing research
innovation and creativity
advertisement ideas creation
computer proficiency
qualitative and quantitative research
operation management
marketing management

Languages

English
Expert
Arabic
Intermediate
Urdu
Expert

Memberships

Saudi industrial development fund
  • sports and entertainment
  • March 2003

Training and Certifications

professional development program (Certificate)
Date Attended:
August 2011
Valid Until:
September 2011