Abdulrahman Aboarab

• Leading commercial growth and market expansion strategy for Weedo (Fit-out & Construction)
and NurNext (Digital Marketing) divisions across the KSA market.
• Owned commercial pipeline, pricing architecture and partnership development, converting
fragmented inbound demand into SAR 10M+ contracted revenue within 6 months.
• Led BD team driving pipeline generation, proposal strategy, and long-term client retention.
• Established strategic partnerships with regional developers, F&B Chains and retail brands to
expand the Groups market footprint.
• Collaborated cross-divisionally and directed commercial and marketing alignment ensuring pipeline
generation through strategic brand positioning and integrated campaigns.

• Secured 2 strategic corporate partnerships, generating tailored financial training agreements and
supporting corporate market expansion across MEA.
• Drove end-to-end business development from lead generation to contract negotiation and closure.
• Built relationships with CFOs, finance leaders, and L&D stakeholders to position training solutions.
• Represented the corporate at industry events to expand market reach and generate leads.

• Promoted to oversee a team of juniors consultants, ensuring high quality performance and goal achievement.
• Spearheaded Business Development strategies, resulting in consistent revenue growth, target
overachievement and 20% growth in client acquisition across key markets.
• Conducted in-depth market research and competitor analysis to identify opportunities, optimize offerings
and stay ahead of GCC industry trends.
• Collaborated with cross-functional teams to design innovative solutions tailored to client needs.

• Student training programs from Microsoft company throughout various Marketing and PR positions.
• Developed advanced skills in strategic marketing planning and public relations campaigns.