Abdulrahman Makkawi, Sales Administrator

Abdulrahman Makkawi

Sales Administrator

Cartier

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Business Administration: Marketing
Experience
2 years, 2 Months

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Work Experience

Total years of experience :2 years, 2 Months

Sales Administrator at Cartier
  • United Arab Emirates - Dubai
  • October 2013 to April 2014

• Reported to: General Manager of Cartier Saudi Arabia

• Handled the sales of the Cartier boutiques in Saudi Arabia and Bahrain, which included one of the biggest and fastest growing clients in the region
• Worked closely with the clients (boutique managers) to ensure our strategies were met
• Translated boutique sales targets, category targets & KPI's into daily, weekly and monthly targets and measured performance against targets
• Developed and analyzed the sales trends (sell-in and sell-out) to understand the effectiveness of past action plans and help forecast sales more accurately
• Managed and successfully completed the largest return in the history of the brand, made up of slow-moving items from the client back to the supplier
• Worked closely with the General Manager to select the best assortment of jewellery, watches and accessories for each boutique
• Coordinated with the internal departments (marketing, merchandising & logistics) on a daily basis in order to supply the boutiques with the assortment needed
• Assisted the General Manager in preparation for events such as the Bahrain Fine-Watchmaking Exhibition & Art Dubai

Account Executive at Transmed
  • United Arab Emirates - Dubai
  • May 2012 to August 2013

• Reported to: Unit Manager
• Company Overview: Transmed is one of the largest FMCG distributors in the Middle East & Africa, distributing exclusively for Procter & Gamble, Clorox, Kellogs & other multinationals

• Handled the sales of the P&G portfolio and other major principles (e.g. Clorox)
• Deployed and implemented sales business plans with a key account and grew it’s business
• Led a team of 8 merchandisers to execute the required action plans per branch and brand
• Restructured two customer branches that brought an exponential increase in sales
• Managed events and major campaigns, built and maintained strong customer relations
• Sold monthly promotions and new brand launches through leaflets and in-store branding
• Analyzed business results and introduced recommendations on the business that led to the restructuring of branches and unsurpassed growth with the customer
• Negotiated and monitored agreements with customers that increased visibility of the brands

Marketing Intern at Procter & Gamble
  • United Arab Emirates - Dubai
  • July 2011 to September 2011

• Reported to: Brand Manager

• Worked with the Oral Care AP Marketing team, managing brands Crest & Oral-B
• Supported the brand operations team to implement the one million dental check-ups campaign
• Developed a sales and market shares report that can be updated on a monthly basis and delivered an analysis on that
• Managed design and production of all leaflets and sample holders
• Organized a training for Dental students and promoters

Education

Bachelor's degree, Business Administration: Marketing
  • at American University of Sharjah
  • January 2012
High school or equivalent,
  • at International School of Choueifat
  • June 2007

Specialties & Skills

Team Leadership
Marketing Mix
Microsoft Office
Public Speaking
Negotiation
Football

Languages

Arabic
Expert
English
Expert

Training and Certifications

(Training)
Power of Negotiation (Training)
Training Institute:
Procter & Gamble
Date Attended:
September 2012

Hobbies

  • Football, Running, Used-cars hunting, Events Management and Poetry
    Football champion across several tournaments in high school, university and external