Product Manager
Al Andalus Trading Company
مجموع سنوات الخبرة :13 years, 11 أشهر
Responsible for launching new products in the consumer electronics categories;
- Able to identify new product opportunities within existing categories and identified new categories;
- Create and execute end-user based research to build a clear understanding of all the relevant product applications and the voice of the user;
- Summarize findings, develop clear definition of new products proposed, and submit business plan to management team;
- Responsible for budgeting, forecasting, developing and implementing product strategy to achieve desired revenue and maintain margin target for specific category;
- Purchase Planning and Distribution for the specific category based on store, channel profile and requirements;
- Achieving product revenue numbers whilst effectively managing inventory;
- Execution of promotion strategies including trade promotions, consumer promotions and consumer advertising/ marketing;
- Analyze PSI (Purchase Stock Inventory) data to ensure efficient store ranging and real-time consumer preferences are gathered and acted upon in order to select and optimally place products on store shelves;
- Develop and maintain display matrix;
- Analysis: Sales, Stock, Channel, Promotions, Competitors;
- Track shipment and follow-up with supply chain department and supplier on delivery;
- Foster collaborative and supportive relationship with the stores, sales/key accounts team and head office support functions to leverage full support.
*Responsible for all aspects of agency brand's product line both Retail & Distribution.
*Develop pricing, improved margin mix, spending plan and distribution goals by working closely with principle.
*Managing product life cycle from strategic planing to tactical activities.
*Specifying the market requirement for product by monitoring market trends and competitors activities.
* Take brand ownership, analyze how the brand is positioned in the market and crystallize targeted consumers insights.
* Plan marketing campaign and product promotions in light of benchmark and R/R analysis.
* Evaluating product roadmap with principle, planning and implementing country wide product launches.
*Establish purchase and sales forecast in par with budgets, anticipate bottlenecks.
*Oversee /plan purchase schedule, stock monitoring /control, sales, DIO analysis on weekly and monthly basis.
*Direct communication and engagement between internal departments to facilitate smooth operations.
*Responsible for agency brand's Mobiles, Tablets, Networking & Accessories business both retail and distribution
*Develop product and market knowledge to drive continues improvement within the category managed.
*Undertake adequate analyses Forecasting, Bench-marking, Competitor and R/R analysis etc. to enable effective supplier negotiations which delivers a world-class cost base with on-time retirement of ageing SKU's
*Initiating Purchase requisition after making adequate analysis and negotiation with supplier.
*Closely monitoring sales trend & GM through Retail & Distribution channels and bring remedial measures to the gap.
*Monitoring SKU wise R/R and plan product promotions, Incentive program, Marketing campaigns etc. with adequate supplier support.
*Brand Inventory management to ensure optimum stock level at across all channels and at Buffer
*Working as POC to the supplier with regards to all payable and receivables.
*Manage product launches within the country. Enhance footfall and brand public brand awareness Initiating activities in coordination with online, social-media in-store & outdoor marketing wings.
Reporting to the Deputy director of Procurement, In charge to control the quality procurement for the mission LOGCAP IV by American Military. Providing guidelines to the requester regarding procurement action and assist with complex or special requirement, Conducting conferences and meetings with customers in order to evaluate and schedule changes in current process of procurement, Staying up to date with the current trends in the market, Work in a team of project cost estimating and forecasting requirements, Placing local purchase orders if required, for the contract signed, Maintaining sound relation with suppliers and sustained customers, Work out policies with suppliers (e.g. timely delivery, quality, etc…Supervise team members to provide them work direction and technical guidelines.
Assist the team members known as floor associates in solving customer queries. Work together as a team to ensure that store standards are never less than excellent, and that customers receive great service from the moment they arrive till the time they leave.To educate self about the new products and pass on the same information to floor associates.
Full Time MBA Program From University of Wales Institute Cardiff , UK with 6 Months Dissertation on the topic of "Launching Softart Solution to the world" (A complete Business Plan for launching a Software Development firm with a unique product described as virtual world training software for managerial employees. ) . And Scored Merit class.
Fall time BBM With merit class