Adersh Kunju, Key Account Manager

Adersh Kunju

Key Account Manager

Techmart

Location
United Arab Emirates
Education
Master's degree, MBA in Marketing and Operations
Experience
10 years, 7 Months

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Work Experience

Total years of experience :10 years, 7 Months

Key Account Manager at Techmart
  • United Arab Emirates - Dubai
  • My current job since December 2017

Taking care of Business Development and Account Management for Online and Organised Retail for Consumer electronics.

• Responsible for developing and managing end-to-end Business with power retailers (Sharaf DG, Carrefour, Souq.com, Noon.com, Etisalat) representing Major brands like Huawei, Sennheiser, Belkin, HTC Vive, MSI, Cougar etc.
• Managing a team of promoters, merchandisers, accounts and logistics team to address the business functions and achieve group goals.
• Managing product launches including training for retail staffs in power retail.
• Analysing Market trends and creating various Sales and Product strategies to identify and rectify gaps in the business to achieve and surpass quarterly and yearly targets.
• Analysing, Forecasting and Presenting brand performance across categories to higher management on a monthly basis.

Key account manager at Smartworld
  • United Arab Emirates - Dubai
  • February 2016 to May 2017

Responsibilities
• Responsible for representing the company's brand and maintaining long term relationships with a portfolio of 120 clients for providing custom made ICT solutions like Leased line, VOIP solution, Managed PABX systems, ELV systems etc..
• Achieving yearly business plan targets of AED 1.2 million whilst maximizing profits at the desired margin.
• Negotiated prices, terms of sale and service agreements.
• Communicating business relevant information and providing structured reports to senior management.
• Utilizing marketing resources to drive account retention and growth.

Achievements:
• Awarded for maintaining high level of customer service and over achieving revenue targets during 2016-17

Business Development Manager at Idea cellular ltd
  • India
  • April 2013 to August 2015

Responsibilities:
• Responsible for managing Key Accounts and Channels through a dedicated 20 member team & meeting tough delivery & revenue targets.
• Liaising between the Technical team and the Client to provide Telecom Solutions like Work force tracking System, Transportation Management System and overall telecom Services.
• Analyzing & identifying trends from data points to suggest changes in operational models.
• Spearheading projects for developing KRA in the territory.
• Designing and implementing ATL and BTL promotional activities.
• Ensuring turnaround time for Projects Delivery.

Achievements:
• Consistently top among different territories in achieving revenue targets averaging $1 million
• Grew market share in the territory by 8% during the year 2013 - 14
• Conducted a project to study the operational model of SIM activation across different markets there by providing solution for reducing the bottleneck and cost associated with previous process flow.

Internship at Tata Steel
  • India - Mumbai
  • April 2012 to August 2012

Responsible for Brand Planning and Monitoring of rolled out campaigns for all retail products.

• Designed and developed the Product Promotion Manual depicting all the existing promotional activities along with new and innovative ideas which are to be implemented at various levels of ATL and BTL promotions.

• Spearheaded the creative aspect of developing promotional materials for the brand Tata Wiron which included Posters, Hoardings, Wall paintings, leaflets, brochures etc. by collaborating with the ad agency

• Developed an evaluation model to quantify the effectiveness of promotional activities

Education

Master's degree, MBA in Marketing and Operations
  • at Amrita School Of Business
  • April 2013

Activities and achievements --------------------------------------- . Head of Corporate Relations at Amrita School of Business Coimbatore as a part of which I was able to interact with the corporate community across India for building and relationships and to bring in sponsorship for organizing the national level Business Fest “Pragati 12” •Headed the Event Management Committee which organized the International conference on “Sustainable Development and Governance” at Amrita School of Business Coimbatore in association with Deakin University Australia. •General secretary of the cultural forum “Kalkruthi” at Amrita School of Business Coimbatore •Founding member of the marketing club “Marketrix” at Amrita School of Business Coimbatore •Acted as the official host for an array of events at Amrita School of Business

Bachelor's degree, Bachelor of Engineering in Electronics and Communication
  • at Tamilnadu College of Engineering
  • May 2011

Studied Electronics and Communication Engineering at Tamilnadu College of Engineering. Adept at various technologies including Matlab,java,pspice etc. Designed and engineered a multi-purpose robot for disaster management which uses ZigBee communication platform for its control and coordination.

High school or equivalent, Science
  • at Kendriya Vidyalaya
  • January 2007

12th (CBSE)

High school or equivalent,
  • at Chinmaya Vidyalaya Taliparamba
  • March 2005

10th (CBSE)

Specialties & Skills

Skilled Communicator
Brand PR
Microsoft Excel
Microsoft PowerPoint
MS OFFICE
POWERPOINT

Languages

Hindi
Expert
Malayalam
Expert
English
Expert
Tamil
Intermediate

Training and Certifications

Business Language Testing Service(BULTAS) (Certificate)
Date Attended:
July 2007
Valid Until:
May 2008

Hobbies

  • Biking,Reading books,Listening to music