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Afzal Patel, Sr. Sales & Marketing Executive

Afzal Patel

Sr. Sales & Marketing Executive ·Al Muqarram Auto Parts Trading LLC

United Arab Emirates

Master's degree, SALES AND MARKETING

Work experience

Total years of experience: 21 years, 9 months

Sr. Sales & Marketing Executive

September 2016 - Present

Al Muqarram Auto Parts Trading LLC

Dubai, United Arab Emirates

September 2016 - Present

 Responsible to bring sales from more than 50 corporate clients from UAE division.
 Keep tracking for maintaining good margin level from existing customers.
 Monitoring monthly targets in sales and collection as well.
 Generate New Fleet Customers in the UAE and Middle East.
 Preparing reports and giving PowerPoint presentation for board meetings.
 Stock checking of the products and Forecast and giving production order to manufacturer.
 Handling New leads and visit them for Lubricants ( HYUNDAI Xteer )
 Preparing forecast for sales team.
 Make sure that all sites are well maintained Eppco/ ENOC and Auto Pro petrol pumps.
 Monitoring merchandisers to avoid over stocking in sites.
 Responsible to reduce warranty claims.
 Headed the meetings with sales team, quality control and ware house for smooth operations.
 Advising the companies for application of Automotive Batteries and closing the deal.

Company industry:
Automotive Dealership & Distributor
Job role:
Sales

Sr. Sales & Marketing exe at Hino Motors Middle East

December 2015 - August 2016

Hino Motors Middle East

Dubai, United Arab Emirates

December 2015 - August 2016

o Visit with Sales Staff to the new customers and develop new business for Truck Sales.
o Regular co-ordination with the distributors of Kuwait, Bahrain, Qatar, Oman, Saudi Arabia, Jordan, Lebanon and UAE for monitoring Sales Support activities.
o Responsible for developing Sales Promotions.
o Customer Visit with the Sales Person to the Dealer of the Distributor.
o Co-ordinate and Discuss with Product Support & Business related issues.
o Organize and Participate in the 3-S (Sale, Spares and Service) Managers Meeting for Distributors.
o Develop new Marketing plans and prepare Reports.
o Continues building of trust to become the partner of the dealer.
o Follow KAIZEN process and build new values in our dealers’ mind, by providing products also providing solutions.
o Conducting training events and the presentation on Light/Medium/Heavy Duty Trucks.
o Follow up on Advertising Tools (Print & Electronic Media).
o Using the full marketing mix for the company’s marketing communications.

Company industry:
Automotive Dealership & Distributor
Job role:
Sales

SME- Sales Executive

November 2013 - November 2015

AL-Futtaim Motors – TOYOTA

Dubai, United Arab Emirates

November 2013 - November 2015

 Responsible for expanding Fleet sales in a designated territory and providing continuing service to general and special clients.
 Deliver the highest levels of customer service, thereby creating customer loyalty and repeat sales to SME companies.
 Adhere to company procedures, particularly around cash and credit handling, to ensure safety of cash and minimum bad debts
 Constantly improve and update knowledge of product range, features and benefits.
 Maintain awareness of automotive industry, paying particular attention to new features, technical developments, market trends, competitor analysis, selling techniques and customer handling skills.
 Ability to problem-solve and ultimately deliver sales results within set timeframes.
 Day-to-day responsibilities for managing customer account enquiries, orders and queries.
 Undertake a proactive approach to attract potential new accounts with the areas.
 Acting as a contact between a company and its existing and potential customers.
 Negotiating variations in price, delivery and specifications with the managers.
 To ensure highest level of market coverage through proper customer management and sales planning.
 To maximize business retention and development of new business through all possible and available resources.
 Maintain comprehensive knowledge of pricing and specifications of competitive vehicles to provide clients with informative comparisons.

Company industry:
Automotive Dealership & Distributor
Job role:
Sales

Sales Executive

October 2005 - August 2013

Saud Bahwan Automotive Group – TOYOTA

Sharjah, United Arab Emirates

October 2005 - August 2013

o Assume responsibilities for the entire Sales Process, right from generating prospects to effective account handling.
o Making cold contacts by phone, fax, e-mail, internet and other all kinds of resources within legal and social norms.
o To follow and abide by the company’s sales policies to achieve and exceed company’s designated sales target.
o To ensure highest level of market coverage through proper accounts management and account planning.
o To maximize business retention and development of new business through all possible and available resources.
o Maintain comprehensive knowledge of pricing and specifications of competitive vehicles to provide clients with informative comparisons.
o To report on weekly and monthly basis to Sales Management of territory about contacts, calls and meetings.
o Generating business through consistent and creative Internet Marketing.
o Import & Export Documentation.
o Use of AS400 ( IBM Software) for Vehicle Information System .

Company industry:
Automotive Dealership & Distributor
Job role:
Sales

Area Sales Officer

July 2004 - August 2005

Usha Lexus Electronics

India

July 2004 - August 2005

Responsible for developing marketing plan and driving all marketing products and programs for Usha Lexus Electronics Company of India. Developed and implemented highly effective sales tools, Orchestrated strategic marketing relationships with Corporate clients in around the city for productive sales.

Responsibilities
1. Achievement of Territory target.
2. Handling sub- Distributor & Sales team Of Distributor.
3. Monitoring & reporting about competitor’s Market.
4. Corporate sales promotional activities.
5. Appointing new dealers within assigned territory and Promotional activities with support of dealer.
6. Strengthening and building strong relation with Dealer’s network

Company industry:
Sales Outsourcing
Job role:
Marketing and PR

Education

MBA (Marketing) from ACHARYA INSTITUTE OF TECHNOLOGY

June 2004

June 2004

Master's degree, SALES AND MARKETING

India

Master Of Business Administration

BBA (Bachelor of Business Administration) from JSS College Dharwad under KARNATAKA UNIVERSITY DHAR

April 2002

April 2002

Bachelor's degree, Business Administration

India

BBA-Bachelors of Business Administration marketing management

Skills

Marketing

Expert

Team Motivator

Expert

Automobile Sales

Expert

B2B Sales

Expert

New Business Development

Expert

planner, ability to handle situations in selling .

Expert

Vehicle sales

Expert

Marketing

Expert

Team Motivator

Expert

Automobile Sales

Expert

B2B Sales

Expert

New Business Development

Expert

Languages

English

Expert

Hindi

Expert

Urdu

Native Speaker

Arabic

Intermediate

Training and Certifications

Training
Sales Process
TOYOTA
Jan 2005

Hobbies and interests

Travelling