Ahmad Abu Arisheh

• Owned the full end-to-end lifecycle of training program delivery — both in-person and online — from initial
client alignment through post-session evaluation, ensuring seamless execution across all touchpoints.
• Orchestrated complete training logistics for each program: coordinating trainer scheduling and briefing,
venue sourcing and setup, print-house production of training materials, and digital platform configuration for
virtual sessions.
• Served as the primary quality control lead during live training sessions — personally monitoring in-person
and online programs in real time to ensure delivery standards, participant engagement, and client
expectations were consistently met.
• Aligned all program stakeholders prior to each engagement, including trainers, venue managers, print
vendors, and AV/tech support teams, ensuring zero-gap execution on the day of delivery.
• Developed and implemented standardized SOPs for training operations, reducing last-minute issues by 35%
and improving overall program consistency across the portfolio.
• Managed a portfolio of 20+ active client training accounts, coordinating simultaneous program pipelines
across multiple sectors in the Saudi regional market while maintaining on-time, on-budget delivery.
• Collaborated with C-level leadership to align learning operations with organizational strategy, delivering
performance dashboards and post-program impact reports.

• Managed a portfolio of 20+ key accounts across corporate and government sectors, achieving an average
client retention rate of 90%+ year-over-year.
• Developed and executed customized account management strategies that drove a measurable increase in
customer loyalty, satisfaction, and upsell revenue.
• Led cross-functional project teams to deliver tailored training solutions on time and within budget,
coordinating across L&D design, logistics, and client success functions.
• Analyzed customer data and engagement metrics to identify growth opportunities, resulting in new business
development contributing 15-20% of annual revenue.
• Built and maintained strategic relationships with senior decision-makers across client organizations, serving
as primary escalation point for complex account issues.

• Managed multiple key accounts and consistently generated new business opportunities through proactive
relationship development and solution selling.
• Negotiated and closed contracts with corporate clients, optimizing revenue terms while maintaining long
term partnership value.
• Evaluated client feedback and translated insights into actionable service recommendations, improving
satisfaction and renewal rates.

• Managed a portfolio of high-value accounts, delivering customized presentations and solutions that secured
contract renewals and revenue growth.
• Negotiated multi-year contracts with key clients, optimizing revenue streams while maintaining strong client
relationships.
• Monitored account performance metrics and implemented targeted improvement initiatives, improving client
satisfaction scores across managed accounts.
• Collaborated with internal product, creative, and delivery teams to ensure timely, high-quality fulfilment of
client deliverables.

• Delivered classroom and field training programs for Nokias Route Trainers, Key Domestic Retailers (KDRs),
retail staff, and sales personnel across Saudi Arabia.
• Designed and facilitated product training for a broad range of Nokia devices, software releases, and
experimental technology — training 300+ participants per quarter.
• Conducted Training Needs Analyses (TNA) for individual departments, translating findings into targeted
training plans and measurable learning outcomes.
• Built and maintained a centralized database of technical training materials, techniques, and best practices,
improving trainer consistency and content reuse.
• Monitored and evaluated training program effectiveness via post-session assessments, taking corrective
action to maintain quality benchmarks.

• Designed and executed consumer engagement campaigns aligned with brand strategy, driving adult
consumer awareness, acquisition, and retention across digital and on-ground channels.
• Developed customer service training materials and conducted regular training sessions, improving frontline
staff performance and service consistency.
• Monitored and analyzed consumer feedback, behavior, and campaign KPIs, delivering data-driven insights
that optimized campaign ROI and consumer satisfaction scores.
• Organized and managed large-scale experiential events and product trial activations, coordinating cross
functionally with Marketing, Sales, Digital, and Customer Care teams.
• Ensured full compliance with PMIs marketing code and regional regulatory requirements across all
consumer-facing initiatives.

• Generated new business through cold-calling, networking, and industry outreach, contributing to measurable
growth in the hotels corporate client base.
• Analyzed customer data to identify sales trends and opportunities, establishing performance benchmarks
used to assess team effectiveness.
• Built and maintained relationships with key industry decision-makers, improving close rates on targeted
corporate accounts.